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Run and Grow
An Update on Customer Rage
The WP Carey School of Business at Arizona State University has published the 2013 update of the customer rage study. The 2013 version is the sixth study wave. A general conclusion from the study is that if a company handles a complaint well, the customer is more likely to become loyal.
Customer Congruency: What Are We Promising Our Customers?
As a business, we try to get our customers to perceive us a certain way. In the end, the customer determines if we have succeeded. What promises are we making to our customers?
Crowdsourcing Your Org Chart: Why You Should Collaborate on HR Docs
When was the last time you looked at your company’s organizational chart? If it’s been a while, you should think about the purpose—and potential—of this document.
The Courage to Commit and Execute
Developing new strategies and new programs is exciting. The problem is committing to the execution of the programs. It’s no longer about powerful ideas, but it’s the tough work of making it happen.
Get Your Small Business Growing: Get Creative
As a history major, I understand the past is a great teacher. We learn from our experiences and they can serve as a solid base upon which to build. However, as they say, “If you keep doing the same things, you’ll keep getting the same results.” And in today’s dynamic, rapidly changing marketplace, you’ve got to be willing to shake things up a bit.
Stop Competing: Start Winning by Innovating
Contrary to popular belief, competing with other individuals or companies is counterproductive. A better idea is to seek advantage.
How Your Company Can Compete for Top Talent
You think you know how to get the best people—Or do you? Investing in finding the right employees does actually affect your workforce performance, but do you know which ones to invest in to achieve top performance when competing to find the right employee?
3 Simple Steps to Help You Win the Customer Service Race
Excellent customer service is a hot commodity in today’s challenging economic environment. One way is to treat employees the way you expect them to treat your customers—and each other.