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7 Critical Keys to Small Business Employee Loyalty and Retention

There’s a great scene in “Casablanca” where Sam, the piano player, gets the opportunity to move to a rival nightclub and perform for a lot more money: Rick (Humphrey Bogart): Sam, Ferrari wants you to work…

6 Steps to Get Your Business Startup on Track for Long-Term Success

It’s easy to think about startup businesses and consider the success or horror stories, but what about the average startups? The hard and bleak reality is that the majority of small business startups fail. So, to…

Branding Cows or Branding Business: Neither is Easy

We’re talking about brand strategy here. Not advertising, and certainly not an easy grasp for amateur marketers. So how developed is your company’s brand? Is your message clear, concise and consistent? There is a process…

10 Characteristics of Transformational Leaders

In a previous article, we discussed how leadership impacts your organization’s ability to grow. Now let’s discuss some of the characteristics that leaders need to impact the growth of their organization. There are certain core characteristics…

10 Ways an Entrepreneur Can Build a Winning Culture

If an entrepreneur can’t build a culture of excitement and commitment at a startup, the chances of long-term success are negligible. It simply doesn’t matter how great your solution is. Every investor knows this. That’s…

How to Capitalize on Evolving Cultures in Creative Businesses

The inherent complexity that underpins today’s digital products seems to have put an end to the age of the arrogant leader with the killer instinct. In past decades, it was this person who ruled so…

Being Interesting

Millions of people hours are spent every day confronting the issue, “How do we get our customers to be interested in us?” Marketing spends millions in content strategies, overlaid with all sorts of promotion programs….

Tried and True Techniques of Public Speaking

Almost every day you will see someone giving a speech on TV, or you may even attend a conference and witness some of these great speakers first hand. The one thing they all appear to…

8 Practices to Promote Urgency within Your Startup

The business world is changing ever more rapidly these days. If you see a need or a big opportunity but don’t act fast enough, the opportunity will pass or a competitor will get there before…

4 Key Traits of Great Business Leaders

Steve Jobs once said: “Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.” If you are about to become a business leader and fulfill your leadership potential, that…

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