Subject lines are the single most important element determining the fate of an email. They need to be capable of letting the recipient know that your message is worth opening, let alone reading. Did you know that the average office worker receives 90 emails every day? They do, which means that an email from a […]
Communication
4 Ways to Improve Your Communication Platform
Communication is at the forefront of any savvy business owner’s mind. Not only is it crucial to be able to communicate effectively with your clients, but it is equally important to be able to communicate with your team. A business needs to have a strong platform on which they can store information, documents and communicate […]
5 Storytelling Techniques to Be a Better Speaker
When was the last time that you experienced a very compelling speaker? Do you remember what you liked about the story? Were there any elements that you found particularly interesting? Maybe you remember a few nuggets. Some very vivid images, a funny anecdote, or the speaker’s powerful charisma. Or maybe you just remember […]
This is How To Make Meetings Work Post-Covid
Covid-19 has resulted in a number of changes in the way that people work. Because of the health risks associated with in-person meetings and working in the office, work has shifted online and where people still interact in-person, they are required to socially distance themselves. Since March, with the onset of the pandemic, millions of […]
Employee Feedback Is as Necessary as Customer Feedback – Here’s Why
“Feedback is the most essential ingredient for maintaining proper growth for a business” – These words have stood strong for businesses across the globe for determining the long-term success of an organization. Businesses today are built on the foundation of strong relationships and interaction with customers and employees alike. While the phrase “Customer is King” […]
Coaching The Un-coachable
I had the honor of participating in a webcast on coaching, with Lori Richardson, Jason Jordan, and Mike Kunkle. A question that rarely comes up was, “What do you do if a person is un-coachable?” This is one area of coaching where I tend to be pretty hard-nosed, but I believe the following: If a […]
8 Creative Ways to Thank Your Clients this Holiday Season
With the holidays fast approaching, we wanted to reshare this holiday post from holidays past. Make sure to implement proper safety and social distancing measures, but you can still do many of these things! It seems like just yesterday we were enjoying all the things that summer had to offer. I had to flip the […]
6 Leadership Qualities That Lead to Success
When we talk about leadership traits, we refer to personal qualities that are defining the effective leaders. There is this common misconception that the best leaders in the world are simply naturally gifted. This is not actually the case. Just like all the other skills, leadership traits will be acquired with practice and time. Peter […]
3 Essentials to Build Customer Confidence
Did you know that over 90% of consumers will now check reviews before buying a product or choosing a business? For business owners, it has never been more crucial to build customer confidence and promote a trustworthy image. If you’re hoping to attract rave reviews, boost retention rates and bring in new clients, here are […]
How an Electric Contractor Uses Text Message Marketing
Recently we had a chance to talk with Andrew from IEG USA. They are an Industrial Electrical Contractor Company. Andrew is their Marketing Coordinator. Andrew was asked not to reveal the company names of the many places they do work for… But think vehicle production lines, distribution centers, power plants and grocery store distribution. IEG […]
