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Home / Archives for Synecore

Synecore

How to Find Opportunity in a Paid Search Strategy

Jun 20, 2014 By Synecore

While SEO techniques are highly useful for organic searches, which in turn can drive a large amount of traffic to your site, the opportunities with paid search can be optimized to allow you to micro-target prospects and consumers.

Filed Under: Online Marketing Tagged With: Advertising, Bing, Google+, Online Strategy, Pay Per Click, Search Engine Optimization, SyneCore, Website, Yahoo

Thinking “Mobile First” for Your Website Redesign

May 28, 2014 By Synecore

If you’ve been thinking about a website redesign, chances are good that you’ve been reading about various techniques to optimize your site for mobile devices. In order for your site to be successful, it’s extremely important to consider how your website will look and how your message will be conveyed on the smallest of screens.

Filed Under: eCommerce Tagged With: Mobility, SyneCore, Website

How Colors Affect Your Purchase Decisions

Apr 30, 2014 By Synecore

With the average human brain processing visuals 60,000 times faster than text, it’s important for brands to recognize the important role that color plays in purchasing decisions.

Filed Under: Sales Activities Tagged With: Color, Design, Marketing, Marketing Psychology, SyneCore

You’re Blogging It Wrong: 5 Common Content Mistakes

Apr 22, 2014 By Synecore

We have all heard about how to use the right keywords and how to keep an editorial calendar enough times to know the blogging basics, but that’s not all that goes into it. And as a result, many bloggers are making easily avoided mistakes on a daily basis.

Filed Under: Online Marketing Tagged With: Blogging, Content Marketing, Online Strategy, SyneCore, Website

The Inbound Marketing Circus: Delight and Astound Your Leads

Apr 10, 2014 By Synecore

So you’ve brought potential customers to your website…now what? It’s time to turn those leads into customers by astounding and dazzling them with your company’s inbound marketing prowess!

Filed Under: Marketing Innovations Tagged With: Blogging, Call to Action, Email, Marketing, Online Strategy, Social Media, SyneCore

10 Tips to Facebook Success

Mar 31, 2014 By Synecore

When trying to get audience attention for your company it is easy to fall into a few mistakes, but that’s not you! You want to make your company’s Facebook page unique and interesting, while also being on-par with trends.

Filed Under: Online Marketing Tagged With: Facebook, Marketing, Online Strategy, Social Marketing, Social Media, SyneCore

Marketers Need a Number Too!

Mar 14, 2014 By Synecore

Many companies leave the numbers up to the sales team. Hot leads, warm leads, cold leads, lead conversion rates, quotas, etc. But what about the marketing team?

Filed Under: Advertising and Lead Generation Tagged With: Lead Generation, Marketing, Sales Strategies, Setting Goals, SyneCore

Clarity Trumps All in Content Marketing

Mar 3, 2014 By Synecore

In this world of misunderstandings, misconceptions, and misuse of words, nothing can compare to total and complete clarity in marketing content. Clarity literally trumps all.

Filed Under: Communication Tagged With: Clarity, Communication, Content Marketing, Marketing, SyneCore

The Bandwagon Effect: Join In!

Feb 7, 2014 By Synecore

Imitation is the sincerest form of flattery. In marketing the Bandwagon Effect indicates a tool where, merely by demonstrating your company’s popularity, other non-members join that following.

Filed Under: Advertising and Lead Generation Tagged With: Credibility, Customer Acquisition, Marketing, Social Media, SyneCore

Newsjacking for Content

Jan 27, 2014 By Synecore

Creating new, engaging content is often an uphill battle for marketers. One way to continuously produce fresh content that your readers will find interesting is “newsjacking.”

Filed Under: Marketing Plans Tagged With: Blogging, Content Marketing, Developing an Idea, Marketing, SyneCore, Trends

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