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Home / Archives for Synecore

Synecore

4 Problems Solved by Responsive Design

Mar 11, 2015 By Synecore

As mobile and tablet usage continues to increase, users are beginning to expect a fluid and navigable web experience, no matter which device they are using to browse.

Filed Under: eCommerce Tagged With: Design, Mobile, SyneCore, Website

Obtain Higher Conversion Rates with RWD

Mar 3, 2015 By Synecore

The number of mobile users surfing online is increasing exponentially. If the current trend continues, mobile users will soon be a majority online in just a few years. This is why it is critical that businesses optimize for mobile by converting their websites to responsive design.

Filed Under: eCommerce Tagged With: Conversion, Design, Mobile, SyneCore, Website

5 Facts Every Business Needs to Know About the Mobile Revolution

Feb 18, 2015 By Synecore

Guess what? The world is in the middle of a mobile revolution. Now, more than ever before, consumers are using their tablets and mobile devices to shop online. In fact, the shift has been so rapid and monumental that it has spawned a totally new market for retailers.

Filed Under: Marketing Innovations Tagged With: Design, Mobile, SyneCore, Website

The Rise of the Digital and Mobile Customer

Feb 9, 2015 By Synecore

Our increasing trust in the mobile medium is beginning to reshape how we buy things, with mobile fast becoming the go-to option for consumer research and purchase decision.

Filed Under: eCommerce Tagged With: Digital Marketing, Infographics, Mobility, SyneCore

Why Are Marketing Efforts Focused on Social, Local, Mobile?

Jan 30, 2015 By Synecore

Before we get ahead of ourselves, let’s start at the very beginning (It’s a very good place to start). The ABCs of marketing are turning to SoLoMo as the world increasingly turns to their mobile devices for more than a quick phone call.

Filed Under: Marketing Plans Tagged With: Local Search, Marketing, Mobile, Social Media, SyneCore

Understand Your Business: Value Proposition 101

Nov 11, 2014 By Synecore

Lacking a universally accepted methodology fueling their creation, value propositions are expressed in all shapes and sizes. In this article, I have shared this method in particular because I think it is easy to understand, establish, and solidify.

Filed Under: Marketing Your New Business Tagged With: Market Segmentation, Relevant Benefits, SyneCore, Value Proposition

Still Haven’t Embraced Content Marketing? Why Not?

Nov 4, 2014 By Synecore

Trends in digital technology are expanding the use of marketing methods beyond the strategies previously embraced, now referred to as “traditional marketing.”

Filed Under: Marketing Plans Tagged With: Advertising, Content Marketing, SyneCore, Value

Align Your Brand Messaging, Start from the Ground Up

Oct 28, 2014 By Synecore

As your brand continues to further understand and embrace the multitude of effective online channels, it is crucial to be consistent with your messaging and align your marketing efforts. There are still far too many organizations conveying inconsistent messaging in their online presence. This is an issue that necessitates attention.

Filed Under: Marketing Your New Business Tagged With: Branding, Content Marketing, SyneCore

A Beginner’s Guide to Inbound Marketing

Oct 16, 2014 By Synecore

You’ve seen the challenge. You may have been challenged or challenged others; but, what remains is a lasting impression of how one campaign raised over 3,500 times what the entire organization raised in the same timeframe last year.

Filed Under: Advertising and Lead Generation Tagged With: Inbound Marketing, Marketing, Marketing Plans, Solving Problems, SyneCore

Outbound Marketing the Inbound Way

Oct 6, 2014 By Synecore

Inbound marketing has taken the world by storm and there is good reason for that; the sustainability and ROI are undeniable. Although embracing inbound marketing methodology is a no-brainer for many companies trying to achieve long-term goals, it is not a strategy that prospers overnight.

Filed Under: Advertising and Lead Generation Tagged With: Advertising, Analytics, Marketing, Planning, SyneCore

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