While working to attract your first customers (hopefully the first of many), you need to ensure your customer service approach is on the mark to retain those customers and strengthen those all-important B2C relationships. Here are three tips that every startup needs to know.
Call volume, or the number of dials made, is a top line measure of how your outbound prospecting team is doing. It is an indicator of each rep’s effort, not the caliber of their calls. But dials that lead to deals can only happen if your reps invest a lot of time into dialing.
While working to entice new customers is important, it is far less expensive to retain current ones. Great customer service is a sure-fire way to earn customer referrals, which will in turn go the extra mile towards building your commercial rep.
Google has made two statements in the past; one a few years ago and the other quite recently, that I think pretty much tell us all where The Great and Powerful Goog wants to take the Search Engine Results Pages (SERPs).
One of the challenges of working in the B2B space is that most commercial clients don’t pay their invoices as soon as you deliver your product or service. Instead, companies ask for 30- to 60-day payment terms.
To ensure your website is ranking well (and continues to do so), it is important to stay on top of the ever-changing rules and regulations of SEO. Google has two of the most effective tools used in the industry, which are vital to ensure your site is performing at its best.
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