The Marketing Trends You Need to Know About Moving into 2017

Every year brings new technology and trends in marketing that can affect your franchise … for better or worse. Knowing what’s coming up in...

Why Texting is Critical for Your Small Business Marketing

Look, if you’re a small business owner, or manager, you must start looking at texting for your small business today. Set aside 20 minutes...

How Small Businesses Can Use Influencer Marketing

For a long time, influencer marketing was an indulgence only large businesses with equally large marketing budgets could afford. Engaging the rich and famous...

Holiday Text Messages: Real Life Small Business Text Marketing

Are you a small business owner? Did you send out a Holiday Text Message to your list over the latest holiday weekend? If not, why...

How to Win Millennials with Business Texting

Seven years ago, I was tired of waiting in long lines at my favorite local coffee shop for my “single shot, soy mocha, two...

The Biggest Problem Freelancers Have Today

Do you have a side hustle? Yes, a side hustle. For those of you in the dark, a side hustle is the modern day...

5 Easy Tips to Move Customers from an Email List to Text Message List

This past week I received a number of questions from our customer service department. A number of customers have called in with an interesting...

5 MailChimp Tools to End Your Marketing Worries

Why MailChimp? Gone are the days when your marketing team gained customers by making unsolicited cold calls. Today, every marketer is making optimal usage of...

5 Expensive Mobile Marketing Mistakes

I’m cursed, really I am. I’ve been in marketing for the better part of a decade, and I’ve seen it all. So, I cringe...

What’s More Important: Social Media or Mobile Marketing?

Just the other day I was reading an article on the Inc. Magazine website. The editor, John, noted that in a recent survey, 59% of...

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