Use AI Strategically to Improve Your Marketing Model

It’s uncommon today to find a new technology in marketing that does not promote Artificial Intelligence (AI) in some fashion. Some people understand AI...

Could Marketing Be a Revenue Source?

Previously, I told you about the book, Killing Marketing, by Joe Pulizzi and Robert Rose. Their premise is that marketing has evolved to the stage...

How to Use Mobile Marketing in Your Small Business

Even while on the move, people stay connected to the web. You’d be hard pressed to see anyone who isn’t driving or with other...

8 Best Practice Techniques for Homerun SMS Marketing Campaigns

SMS marketing remains remarkably responsive. Despite being over 25 years old and incredibly basic compared to the host of other messaging apps, more and more...

How Texting Works to Increase Business Sales

Did you know in 2016, 31% of sales were on a mobile device… and in 2018 that number is expected to skyrocket! If that doesn’t...

Marketing Automation Doesn’t Mean Autopilot

Marketing automation is nothing new, but it is enjoying a renewed focus in conversations about how to stay connected to your prospects and customers....

5 Easier Ways to Create Better Promotional Videos

If you’ve realized that one of the best ways to promote your business is to make a video, then you are absolutely right. First,...

8 Best Practices Every Text Marketer Should Follow

Do you wonder how often you should send a marketing text messenger or what to say? Read here to learn 8 of the best practices...

How to Use Business Texting to Retain More Clients

Have you had trouble maintaining strong business relationships? Here’s a handy guide on how business texting can help you retain clients. Business texting has emerged...

8 Ways to Market Your Dental or Healthcare Practice via Instagram

If you’re not on Instagram, you better get to it. Instagram is a social media platform that is easily one of the top marketing...

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