SEO in 2020: Voice Search, Knowledge Graph, and More

By 2020, we will have entered an age of screen-less searches. Over the next four years, 30%-50% of our searches will be through voice...

5 Marketing Technologies to Use in 2018

The realm of technology is one that is as dynamic as the wind that is constantly moving and is also frequently changing direction. Similarly,...

Are You Building a Community?

Last year, I spent a weekend with my daughter and her boyfriend at a Supernatural Convention in Chicago. If you’re not familiar with the...

Everything You Need to Know About Influencer Marketing and Artificial Intelligence

One of my professional resolutions for this year was to learn as much as I could about Artificial Intelligence (AI) and blockchain. Half of...

How to Write Marketing Text Messages

When your business uses SMS messaging services, you reach thousands of clients instantly. Read here to learn how to write effective marketing text messages. How...

How Big Will Voice Search Be in 2020?

It’s a familiar scene. Friends are sitting around the dorm when someone suggests they order a pizza. One of them grabs her smartphone and...

Before You Do Any Influencer Marketing, Check These Templates

For the many subscribers of Relevance, influencer marketing is a well-known, and perhaps, mature channel. Unfortunately, though, there’s still a significant swath of marketers...

The Most Successful Way to Market to Millennials

We read headlines about millennials daily, but it’s not every day that brand strategists are able to hear directly from the largest generational group...

How to Write Marketing Text Messages That Will Drive Sales

How to Write Marketing Text Messages Marketing text messages have become over 4 times as effective as marketing emails. Research shows that customers are 8 times...

10 Free Marketing Tools You’ll Want to Try

Who doesn’t like FREE stuff? I’m always on the lookout for free marketing tools to share with small business and nonprofit readers and clients. These ten...

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