8 Principles for Keeping Customers with You for Life

Most businesses spend big money testing their brand logo, catchy marketing phrases, and demographics, but spend little time training and validating that their employees...

12 Steps to Improve Your Customer Experience

Employee engagement and exceptional customer service play a critical role as a competitive advantage in the business landscape. Great customer service built on a...

3 Powerful Tips to Modernize Your Customer Service

Customers today interact with brands and businesses in ways that were previously never imagined. You can now talk to the owner of a company...

10 Tips for Impeccable Customer Service and Repeat Customers

Every business claims they focus on customer service and offer the best to their clients. However, how many really do? If you want to...

Top 5 Trends in Customer Service Innovation Heading into 2018

Customer service has always been key to a business’s reputation, but it’s more important than ever today. Consumers across the globe have access to a...

There’s No Second Chance to Create First Quality

Let me illustrate this insight with a personal story. As my enterprise computer software company which produced innovative lodging systems for hotels and resorts...

Loyalty Models, Part 2

In the previous blog, the general form for the construction of a loyalty model was postulated. A base equation hypothesized that loyalty could be...

Ask Your Customers

“Treat with utmost respect your power of forming opinions, for this power alone guards you against making assumptions that are contrary to nature and...

Showcase Your Business in a Virtual Tour for Improved Customer Experience

The advent of the Internet has caused a huge change in consumer behavior, especially for new businesses. Nowadays, when we are interested in a...

The Generational Shift in Brand Loyalty

What is brand loyalty? There are still plenty of people out there who buy the same brand of toilet paper every time they go...

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