How Marketing Pros Utilize Social Media

15 years ago, only 1 in 20 Americans had a Facebook account, and the vast majority were college-aged people sharing pictures of their party experiences with their peers. Today, more than 70% of the country uses Facebook regularly, and other services like Snapchat, Instagram, and Twitter gain popularity every day. One of the reasons for…

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Every Small Business Needs These Tech Tools

We live in a time where technology, especially digital technology, is advancing at a rapid pace. These new innovations can seem intimidating at first, and because of this, a large percentage of small business owners have no idea how to leverage them to grow their companies. That’s unfortunate because small businesses stand to gain the…

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This is Why Social Media Engagement is Important

For the last decade, social media advertising was something utilized by many companies, but not quite a necessity, especially for smaller businesses with target demographics who weren’t particularly tech savvy. The evolution of social media in the last few years is undeniable, though, and there are no longer any target demographics that don’t use at…

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5 Tips to Using a Twitch Promotion Service

Twitch has become one of the top social media networks to make money through live streams. While Twitch has a more niche-specific audience, it’s got huge potential for popular users to make something of themselves. We’re not kidding – Twitch is a big platform for making money through streaming and ad revenue. In 2020, the…

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Don’t Let Shutdown Fears Stop Business from Growing

Starting a business can be an exciting yet overwhelming experience. It’s the opportunity of a lifetime. Many individuals don’t have the chance to pursue the dream of being their own boss. But, here you are putting that dream to life.  After years of saving money, it’s time to set up the business of your dreams.…

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These 5 Tools Will Aid Your Digital Marketing Strategy

Digital marketing refers to using digital technology for marketing. This includes marketing distributed via computers, smartphones, and tablets. Digital marketing strategies generate revenue. Companies utilizing effective digital marketing tactics can increase sales, raise their profile, and expand their clientele. Use the tools discussed here to develop and implement an effective digital marketing strategy. Search Engine…

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The Ultimate Guide to Building Your Online Presence

Maddi Bazzocco / Unsplash You already know that you should be present online – any brand or personality who wants to attract interest is aware of this. But being present is not the same thing as having a presence. One is passive; the other is active. The great news is that nurturing an online presence…

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Forecasting Demand and Sales Post Pandemic

Many small businesses are in the dark right now. No one knows what the future holds because of COVID-19. Forecasting demand and sales post pandemic is something many people are concerned about, and this guide will help. Understanding the Challenge The reality is the world hasn’t seen a pandemic like this in decades. If you…

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4 Ways to Always Be One Step Ahead of the Competition

If you want your business to stay ahead of your competition, then you have to make sure that you are one step ahead. If you do, then you will be able to improve your market position and you will also be able to experience way more business growth too. With more and more businesses starting…

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A Fintech Guide to Social Learning

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With the coronavirus pandemic, every single person across the globe is being asked to stay home — luckily, we live in a digital age where mentorship and learning can occur online. Not to be confused with Wikipedia’s definition of social learning, the social learning we’re referring to takes a digital approach to learn from your network using online social…

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