Posts Tagged ‘Social Media Marketing’
6 Surefire Ways to Step Up Your Instagram Marketing
Instagram is more than just a network for picturesque breakfasts and cappuccinos. In modern digital marketing, it’s one of the best platforms for establishing your social presence, maximizing your online reach, and bringing more traffic to your website. Currently, there are over 600 million Instagram users ready to consume your social media content. Being the…
Read MoreSocial Media Marketing is Disappointing Marketers
Last month, I blogged about the CMO Survey that demonstrated how few companies are able to prove the impact of their social media activities quantitatively. And, that social media contributes little to company performance. So, now what? The Leapfrog Marketing Institute’s 2016 Planning Report adds more fuel to the fire. The report focuses on how marketing executives are evolving…
Read More4 Ways to Promote Your Business on Snapchat
You may find yourself wondering if there’s a place for your small business on Snapchat. Snapchat is a great place for small businesses, especially if your business targets young people. Today Snapchat is used daily by more than 100 million users and is easy to use. It allows users to mix photographs and videos, and…
Read MoreHashtag Etiquette for Businesses on Social Media
The use of hashtags on social media has become a common practice not only for regular users but brands as well. Hashtags are great social media marketing tools that help tie campaigns to certain keywords, allowing content to be discoverable. Further, it gives people an easy way to join conversations and engage with other social…
Read More3 Essential Lessons from Successful Entrepreneurs
Becoming an entrepreneur is what many people dream of, but most are scared to take that leap of faith. Here are tips from successful entrepreneurs on how they have helped their businesses thrive and how you can become the next-best entrepreneur. The Importance of Self-Branding Named “Boston’s Hottest Startup,” Jebbit, a venture-backed marketing technology company,…
Read MoreLosing Post Reach? Is Facebook Still Worth the Effort?
If you’re one of the millions of page owners suffering from a less than satisfactory post reach on your fan page, you might be wondering whether Facebook is still worth the effort. After spending countless hours, money & effort building your following on the social network, it seems none of that matters anymore, for if…
Read More9 Questions to Ask When Working with Instagrammers
Influencer marketing has been a great source of native advertising ever since blogs became popular. Instagram is now the latest platform to become a goldmine for marketing. This platform works well for all types of companies, whether it’s fitness or fashion, travel or e-commerce, beverages or home improvement; Instagram is a winning bet for most…
Read More5 Ways Blogging Will Boost Your Startup’s Reach
Blogging may seem like an online trend for teenagers and aspiring writers, but it is an essential tool for building the popularity of your startup. As a new business establishing your brand’s personality and building a client base, blogging is the perfect way to build relationships and establish your brand. Here are 5 ways blogging…
Read MoreDude Where’s My ROI?
So, you are a startup or an up-and-coming brand that has been having a lot of success doing user acquisition on Facebook. You’ve been doing everything right, balancing out your Facebook spend with Google Display, being smart about retargeting, even taking your vitamins. And then, suddenly, in the past few months, your customer acquisition cost…
Read More10 Top Digital Marketing Automation Tools That Could Transform Your Business
It was 2008. Trying to find a way to shorten a link for Twitter to get the tweet under 140 characters was a challenge. You needed a tool to do that simple task. Then I stumbled upon “that” tool. Twitter then used it as the default URL shortening service in May 2009 until it created…
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