Posts Tagged ‘Content Marketing’
13 Content Distribution and Promotion Channels and Their Perceived Value
What marketers are starting to figure out is that creating and publishing content alone usually isn’t enough to cut through the noise. Without an existing and established audience, published content in many industries will fall on deaf ears no matter its quality or quantity.
Read More Getting to the Top of Google
Like many things in life, your success in the search engines is really a sum of the parts. Understanding all those pieces, how they should fit together and then actually making it happen can be daunting for many businesses.
Read More Is Blogging Really a Necessary Marketing Tool?
Your customers and prospects encounter content every day. Some of it is good, most of it is forgotten immediately. It is your job to make sure that your business content is remembered and has a positive impact on your customers.
Read More Facts and Figures on the Power of Visual Content Marketing
As the social web has allowed us all to become publishers and marketers the importance of content for search and social media marketing has exploded. This is driving another trend within that sector called visual content marketing.
Read More 7 Replacements for Networking That Position You as a Thought Leader
I have been in a sales/business development position since I graduated from college. I was trained by my mentors to join multiple business networking groups and build mutually beneficial relationships that would generate referrals. But this old school method didn’t always equate to success.
Read More Top 10 Content Distribution and Promotion Thought Leaders
With the year coming to a close, it’s time to take a look back and identify those folks we believe had the biggest impact on the emerging content distribution and promotion industry.
Read More SEO vs. Content Marketing: What’s the Difference?
Two common terms that I see being mentioned a lot in the same context are “SEO” and “content marketing.” Let’s get one thing straight. These are NOT the same thing. Let me explain.
Read More Re-Sharing Can Benefit Your Brand
We all know that person on Facebook or Twitter: the one who re-posts the same status, the same opinion, the same article over and over again. Many businesses strive to avoid this repetitive tactic in order to keep their content fresh and their readers engaged.
Read More The 7 Key Elements to Creating Successful Infographics
Communication has changed so fast in the last decade that it is almost another language. The change extends not just to the words and platforms but also to visual communication.
Read More The 7 Steps of the Inbound Marketing Campaign Process
The business world is always trying to figure out how to use process to create scale. Makes sense, right? With good process comes scale, and with scale comes higher profitability. The same holds true in marketing. Properly deployed inbound marketing requires many different things to happen. Forgetting just one can ruin the whole campaign.
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