Customer Service Automation: Is It a Smart Investment?

Today, automation is everywhere. From social media to grocery shopping, you have multiple ways to automate many facets of your day to day activities. Automation in customer service is no exception. As customers are becoming more demanding and tech-savvy, customer service and sales automation are growing. Not only does it make the process faster, but…

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Is Automation the Answer to Challenges Post-COVID19?

A recent report from analyst company Forrester revealed that many companies are set to invest more in automation than in rehiring due to the COVID-19 crisis. This has understandably led many people to feel concerned that the rate of automation is increasing, and worry about what this means for jobs and the economy.  While there…

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The Ultimate Guide to Business Process Automation

Business Process Automation: these three words separately are pretty easy to comprehend. There’s “business”, which is the entity that you own and use to make money; there’s “process”, which is a series of actions; then there is “automation”, which refers to something happening without the need for manual operations.  When these words are put together,…

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What is Marketing Automation?

Marketing automation is one of those buzz words that is being bandied around quite a bit lately so I thought it was time to define it and help you determine if it makes sense for your business. Marketing automation refers to software platforms and technologies designed to help businesses market/communicate more effectively on multiple channels…

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Reskilling Your Employees Can Be Part of Your CSR Strategy

You can give back to the community by helping workers prepare for an automated future. In the coming years, automation will displace millions of workers. However, this prospect isn’t as bleak as it sounds. Humanity has a remarkable ability to adapt, and so it shall again. As an employer, you can help workers upskill, while…

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The Promise of Manufacturing Automation for All Starts with Generative Design

As a manufacturer, you’re certainly familiar with the concept of generative design by now—but there’s still some confusion over its real definition. Many in the manufacturing community would have you believe that generative design is merely a branch of topology optimization or procedural modeling. But in reality, generative design is a more profound change in approach than that. It’s an…

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4 Automated Marketing Strategies That Grow Revenue

Starting a small business can be thrilling and intimidating at the same time. Managing your financials, employees, company image and pushing sales can be overwhelming—leaving little to no time for marketing endeavors. If you own or operate a small business, automating your marketing can help drive traffic to your mobile site, increase brand awareness and…

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Important Work Automation Forms to Consider

Businesses are undergoing dramatic transformations with the advent of AI and automation. The very fabric of the workplace is being transformed by the implementation of different types of automation systems. The technological changes are designed to perform routine and repetitive duties, augment human activities, and in some cases replace humans altogether. The implementation of workforce…

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