5 Marketing Ideas for the Budget-Friendly Small Business

By PR Toolkit | Jan 29, 2016

Marketing is expensive but so is a failed business plan. Stretch your marketing budget further with these simple strategies, guaranteed to help your budget-friendly small business succeed. Invest in the Right Social Media Having conversations and engaging with clients and potential customers is important on social media – we all know this. But, having the…

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Are You an Old School Customer Marketer?

By Dave Berkus | Jan 19, 2016

“Broadcast the message and they will come!” “Segment my broadcast and I will have better response.” Both of these time-honored methods of reaching our customers have worked for as long as there was print and radio/TV to get the message out. And both have become increasingly obsolete as new channels of reach have evolved, allowing…

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Improve Your Online Store Conversion Rate

By SmallBizClub | Jan 11, 2016

Getting relevant traffic is the first and foremost step while building an eCommerce store. At the same time, working to get more conversions on the website is crucial for revenue growth. If people visit your store and leave without placing an order, then the whole effort of building a website and making it search engine…

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SEO Checklist for Small Business

By SmallBizClub | Nov 20, 2015

SEO involves a lot of “stuff.” Some of it is essential, and some of it … not so much. Here is a quick checklist of must-do SEO actions. Cover them all, and your SEO campaign will produce results: that is, driving relevant organic traffic and referrals that convert into leads or e-commerce revenue. Self-assessment: What…

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6 Simple Ways to Make Google Analytics Work for You

By Adhere Creative | Nov 11, 2015

Google Analytics is a powerful tool that businesses can use to track their online presence. In the hands of a proficient marketer, Google Analytics can work. However awesome the tool itself is it can only go so far. A lot of its utility comes down to user proficiency. While Google Analytics may seem intimidating and overwhelming…

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5 Steps Toward Improved Reporting

By SEER Interactive | Feb 27, 2015
It is truly staggering how many analytics solutions there are to measure just about every facet of your organization. We all use these solutions to churn out countless reports and dashboards to help keep track of it all.
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