Technology
6 Platforms for eCommerce Success
Having your own Web store is not only exciting, but running it can actually be a lot of fun. Apart from that, an eCommerce website can also help you earn additional income. In fact, you…
5 Ways to Get Over Your Fear of New Business Technology
With technology advancing so rapidly, it can be difficult to keep up with it. Unless you are naturally a person who loves to stay immersed in the latest gadgets, it’s easy to fall behind and…
Modern Technology Trends Even the Playing Field
For many small business owners, looking at the next big thing in technology may not always be the top priority. There are finances to manage, employees to retain, customers to please, and a business to…
5 Steps to Revamp Your eCommerce Brand
Competition is fierce across all industries—especially for ecommerce brands. But it’s that very competition that should fuel us to do something different or unusual to gain the competitive edge we need. I founded The Bouqs…
5 Most Common SEO Mistakes Made by Small Businesses
Small businesses need to have an SEO friendly website in order to stay competitive and profitable. An SEO optimized website will increase traffic, brand awareness and site usability. It also is very cost effective and…
Questioning the Conventional Wisdom of Storytelling and User Experience
As a follow-up to last month’s “SEO And Content Marketing Thought Leadership Is Diverging Again,” I wanted to take a deeper dive into the value of known “friction indicators,” like time on site and bounce rates,…
5 Important Online Security Tips for Small Businesses
You probably hear about a major data breach in the news at least a few times a month, and they rock some of the world’s largest corporations to the core. Yet large corporations are not…
The 3 Key Steps to Awesome Content Marketing That Works
We have been drinking the content marketing cool aid for years. We understand how content attracts traffic, engages and builds trust….and we get it. Or do we? There is a conversation we need to have that is…
Playing the Domain Name Game
Believe it or not, first impressions matter. Today, most consumers rely on mobile devices to research a business and, before they even view the homepage, they see the web address. The domain name is often…
Dispelling Data Center Security Myths
Bigfoot. The Loch Ness Monster. Aliens living in Roswell, New Mexico. It’s easy to get sucked into myths like these. If you hear them often enough, you stop questioning whether they make sense. It’s almost…
Top Articles in This Category
