Every business in the modern era needs a website, but most business owners don’t understand the fundamentals of web design. They simply trust someone else to take care of everything on their behalf, or they convince themselves that web design is something that can be perfected with intuition alone. Unfortunately, this leads to many unfortunate […]
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10 Ways to Design Your Ecommerce Site To Drive More Conversion
ECommerce websites are nothing but strategically designed attention-grabbing visuals and content with the sole purpose of converting visitors into buyers. Websites are the most prominent and tangible elements that customers see and interact with – which is why it is the most important part of your business. Now, to make customers spend more time and […]
5 Reasons Brand Consistency Matters In Web Design
In an overarching sense, your brand is about so much more than just a name or a logo. It’s your chance to instantly communicate a story to a customer – the story of who you are, what you do and why they should bother paying attention. In a lot of ways, the narrative behind that […]
How Small Businesses Gain Leverage With Quality Web Design
It can’t be emphasized enough–an online presence increases the visibility of your business and broadens your brand awareness. Apart from good exposure to your business on social media, you should leverage a good website, too. Regardless of whether your business is a startup or a small business, you need to design a website to market […]
How to Incorporate Data Visualization on Your Website
Infographics help take complex data and make it more easily digestible. Whether you want to share statistics or you need to explain complicated concepts to your users, data visualization is a must for your business website. Start by thinking about the results you want from visualization. Once you know the purpose behind adding elements to […]
Increase Conversion Rate with Great Landing Pages
The goal of advertising online is to increase conversion rates – a term which refers to the number of people who decided to visit the website and purchase the products and services. All forms of advertising are directed towards convincing potential customers to buy. Several factors affect the potential increase in conversion rate. One of […]
Can You Take Your Business Online with Shared Hosting?
Already running a business but in a traditional way? Why not take it online? Taking your business online today has become extremely important. Without an online presence, you won’t be able to reach your target audience globally. Also, you will be always available for your customers. When you have an online business platform, your business […]
Why Your Website Must Prioritize Function Over Fancy
The Internet has been around for a very long time. The first public websites were founded in 1991. The first for-profit websites were launched in 1993, including Bloomberg and IMDB. The number of websites has grown exponentially over the years. It is estimated that there are around 400 million active websites on the Internet and […]
Make These 5 Small Changes & Watch Your Website Grow
Most businesses today have a website, and the fact is, you have to have a website if you want to be successful. Many businesses forgo a physical location entirely, instead electing to operate totally online from the beginning. Websites are so popular because of how easy they make work that would take humans hours. Here […]
Are Header Tags Important for SEO?
While they may not get quite the love that other HTML tags like title tags and meta descriptions do, well-optimized header tags are an important part of any on-page SEO optimization. In this article, we’ll cover what header tags actually are and why they are important for SEO practitioners. We’ll also provide some tips to make […]
