Online Marketing
What Audiences Want
It’s official: Physical and digital engagement is paramount for effective customer engagement. No matter what age, gender or location, consumers around the world agree that when it comes to brand interactions, personal, trusted and reliable…
3 Valuable Instagram Hacks to Power Your Sales
Digital businesses are obsessed with sales. On Instagram, most small businesses apply spammy Instagram marketing techniques: Subscribing for fake ads, posting tons of random content, or buying thousands of Instagram followers. Jasmine Star, the internationally…
SEO 101: The Top 5 Things You Need to Know
Approximately 93% of online searches begin with a search engine. Let that sink in for a second. With more consumers than ever turning to the internet to solve their problems: It is mission critical to…
How to Project the Web Hosting Needs for Your Business Website
It’s easy to overlook the importance of your web hosting plan, but the type of web hosting package you purchase can sometimes have a pretty big impact on the functionality and growth of your business….
5 Ways Small Businesses Can Build Their Online Presence
As a small business, you have to work hard to keep up with your competition. A great space to do this is on social media. Even if you don’t have the same workforce as your…
How to Use Negative Keywords to Save on PPC Spend
Every time you guess, you bring bias and risk into your conclusions. That’s why using Search Query Reports to find inefficient spend is a surefire way to save your company $$$. Let’s get started. How…
How to Get Inbound Marketing Right on Instagram
A typical social media marketing campaign works like this—you spend weeks, or even months creating valuable content on your account. At the same time, you start following users in your niche, engaging with them and…
Google Ends Radius Service Area in GMB
Service radius is out, listing individual locations is in. Google has finally pulled the plug on the service based business radius in GMB (Google my Business). This began earlier in the year, but the company…
What to Do When Your Campaign is Limited by Budget
Your campaign is limited by budget—what does this mean? We’ve all seen the alert before: Some see it as a bad thing, some see it as an opportunity, and some just want that ugly red…
6 Digital Marketing Trends You Can’t Ignore in 2020
Digital marketing is evolving at a very fast pace and each year brings us new trends and strategies to tackle marketing challenges. It wouldn’t be wrong to say that companies that hesitate to adopt the…
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