Using Display Advertising to Grow Your Online Brand

Display advertising was a booming business during the early days of the Internet. It has since waned in popularity as Internet users succumbed to...

How Video Can Help You Connect with Your Audience Through Social Media

The popularity of video in marketing has risen in recent years. Here at Sparkhouse, a leading video-production and online-marketing company based out of southern,...

One Simple Strategy Can Boost Facebook Video Shares 1055%

Video is the driving force on Facebook today and this is something every marketer needs to fully appreciate and leverage. I am sure many of...

How Important Are Reviews in Local SEO?

The answer is reviews are very important for local SEO. There is no doubt that reviews can be extremely beneficial to businesses of all kinds....

6 Proven Strategies to Grow Your Business with Online Marketing

The internet has brought radical changes to our society in every field you can imagine. From allowing instant worldwide communication to creating new opportunities...

Let’s Get ASIC: Taking an Audience-First Analytics Approach

What do you picture when we say, “Measurement strategy”? Do you think in terms of vague business goals? Unrealistic campaign objectives? An Excel sheet of...

Local SEO for SMEs: Trends for 2018

During the last few years, thousands of companies that have opted for SEO positioning have achieved important success within their respective markets. But how...

How to Make and Use GIFs to Increase Twitter Engagement

Each social media platform has evolved to excel at sharing certain kinds of content and – despite its shortcomings – Twitter is one of...

How Businesses Will Succeed on Social Media

Any small business worth its salt has a social media presence today where they post articles, interesting blurbs, or new deals. And as social...

LinkedIn Strategies

One of the most under-utilized social networks, from a business and marketing perspective, is LinkedIn. Despite boasting over 396 million users, the truth is...

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