How Learning SEO Can Improve Your Writing

Search engine optimization (SEO) is a vital skill to learn if you have a website. SEO helps search engines find your site and helps you rank...

Why Your Website NEEDS an SEO Audit

In our agency we always recommend and perform an SEO audit for all new clients. Without understanding clearly what is technically wrong with the...

The Case Against Storytelling in Content Marketing

My industry colleague and friend, Douglas Karr, inspired me to take on this topic. It’s been a subject of conversation I’ve had for a number...

Is Social Media Marketing Really Effective?

It's hard to believe that social media has been around since 1997 when the earliest networking site, SixDegrees launched! (It doesn't exist anymore.) During the...

Are You Using This Clever Facebook Strategy to Boost Your B2B Sales?

Most of us have developed at least fair skills at Google searches, but for many small business owners there may be a search platform...

How to Post Your Local Business Video to Google Maps

Whether you love or hate Google, you must admit that it’s a company that doesn’t let the grass grow under its feet and we’re...

5 Reasons Your Blog Marketing Strategy is Failing

Business blogs can be an effective medium to demonstrate authority, build a brand and generate leads for your business. But given the sheer amount...

Infographic: Online Marketing 2018

My thanks to Bristol Strategy for this infographic. It strikes me as a good summary of the fundamental concepts, much like an online marketing primer for...

SEO Trends That Will Impact Your Local Small Business in 2018

Search Engine Optimization (SEO) is more challenging than ever. We’re an SEO company and we work primarily with local small businesses. Since Thanksgiving, there has...

What Do Longer Google Snippets Mean for Your Business?

To keep you on your toes, Google recently increased its snippet lengths. Okay, we’re sure that wasn’t the reason behind the lengthened descriptions, but...

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