Is Your Site at Risk of a Google Penalty?

For any small business, ranking well in Google is key in order to drive relevant traffic to your website. Imagine then, if Google punishes your business site by issuing a manual penalty which results in a significant drop in your ranking in the search engine's listings.

How Your Website Design Affects Your Business Success

With the knowledge you've gained about business success in recent years, you likely realize that a suitable internet presence plays a significant role in it. However, break that down even more. Not only does your presence on the internet help to attract buyers, but your website design does as well.

How to Use Twitter for Business Marketing

If you are looking to market your company online by using Twitter, there are some things that you need to know. Start by learning the basics to getting set up and then learn more about how to maintain and engage your flowers. Here are some tips on how to use Twitter for business marketing.

5 Things You Probably Didn’t Know About Google Analytics

Let's be honest, Google Analytics is awesome. You instantly have access to a trove of website and consumer data, helping inform online decisions. But it can also easily overwhelm you with the scale of data and opportunities for analysis.

Redesigning Your Blog: Top 3 Pitfalls to Avoid

It's no wonder why people are moving from Flash to HyperText Markup Language (HTML) 5 for their websites or blogs. The fifth version of HTML not only supports text and links, but also multimedia enhancements such as video, audio, music, and graphics.

The Often Forgotten Viral Content Marketing Tactic

Are you just writing 500-700 word posts all the time? Do you need to consider creating some in depth articles that are so valuable that people want to link to your blog? Want to rank high on search engines and keep getting clicks to your blog?

How to Use Instagram Video in Your Marketing and Branding

We've already looked at ways major corporations are getting good marketing results using Instagram and discussed how you can adapt their strategies to your small business.

Take Your SEO to New Heights

Small business owners oftentimes find themselves at a disadvantage against larger sized companies. For starters, the bigger businesses typically have more spending power, money that can go towards advertising, marketing, hiring the best talent and so on.

SEO for Social Media

Most people think of SEO as only for getting traffic to their websites. However, SEO for social media is important as well. These days Google does consider social media as a part of the algorithm for determining the ranking of your website.

Is It Time to Forget Free Social Media Marketing?

When I joined Facebook and Twitter in 2008 the key attraction was that you could gain attention and market on social media for free. There was little social media advertising available and it was usually not an easy task and not self service.

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