Based on my years of experience in both startups and large companies, trusted relationships are more the key to success than a great business model, how smart you are, or how much money you have. Aspiring entrepreneurs who struggle in a corporate environment often can’t wait to start their own company, only to find that […]
Relationships
4 Customer Retention Tactics that Work Like a Charm
Acquiring new customers is good, but guess what, retaining existing customers is even better. In fact, research suggests that “65% of a company’s business comes from previous customers.” Plus, data also claims that “Acquiring new customers costs 5 times as much as retaining existing ones.” But the biggest surprise of them all? It turns out […]
Are You Hiding From Your Customers in Plain Sight?
Who doesn’t want to be found? Whether you have a retail shop or sell your time and talent – every business needs to be findable. There’s an expression that says “if Google doesn’t know you exist, then you don’t exist” and in today’s world, there’s a lot of truth in that statement. You need to […]
Uncertain About Philanthropy? 6 Reasons Why Your Business Should Give Back
A good number of business owners see philanthropy as something that only big and very successful businesses should engage in. While it is difficult to give when you are struggling financially, smart businesses know that philanthropy can give their enterprises an edge. If you are on the fence regarding philanthropy, here are six reasons why […]
4 Insider Secrets To Make You Thrive As An Online Retailer
While starting an exciting venture as an online retailer is an exceptional idea that can ideally ensure you are able to create a stable income, although, there’s no denying that entrepreneurship is no walk in the park. When taking into account that there is a sea of e-commerce stores out there, the competition will be […]
3 Essential Ways to Ensure Custom Loyalty During This Time of No-Contact
With no warning, recent events have driven an undeniable and daunting wedge between companies and consumers. Now, rather than popping to the shop, customers have to actively seek the brands that they want to connect with. And this is inescapably changing the face of customer loyalty as we know it. Picture Credit: CC0 Licence At […]
How You Can Help Small Businesses Impacted by Covid-10
In the midst of the Coronavirus pandemic, small business owner Brittany Franey can be found standing in her driveway passing out food orders to the neighbors in her community. They, along with the rest of the world, have been quarantining in their homes for the last several weeks. Brittney and her husband, Craig, are part […]
Provide Value Online with Meaningful Relationships
Is it really possible to utilize social media as way to build know, like, and trust relationships? Absolutely. And, as you’ll see in Endless Referrals Action Tip #11 the principles of doing so are actually very much the same online as they are off. However, it is still a different medium of communication and in […]
5 Reasons Why You Should Move Out of Your Home Office
Nowadays, working from home is becoming more and more common. Working in your pyjamas, creating your own schedule, avoiding office politics–sounds great. Commuting from bed to bed, saving money, spending more time with your family and doing some household chores in between – what’s not to love? Unfortunately, the reality of it all is far […]
7 Proven Techniques to Streamline Your Sales
Sales. For many new entrepreneurs, putting on a salesperson’s hat is anything but enjoyable—but it’s a necessary evil. During the first years of your business—if not the whole life cycle of the business—you are your company’s best spokesperson. Even if you eventually hire a sales guru or a sales team, you must still represent your […]