Sales Coaching, One Size Never Fits All

Too often, our sales coaching, if we do it, really misses the mark. We tend to look at things the same way, coaching our people the same way—when what they really need may be very different. Let me use an example. It is actually based on a real customer situation, but provides a great illustration…

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Using Technology to Gateway into Entrepreneurship

Your knowledge is unique to you, something no one can ever take away from you. Saying this, your knowledge can be one of your most beneficial assets in a plethora of scenarios. When finances are a burden, or if you simply have the desire to test the waters of entrepreneurship, consider capitalizing off your brain…

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Low Tech But Effective

Looking for new customers? In today’s 24/7 plugged-in world, we tend to focus on the digital marketing tactics that are all the rage. Social media, SEO, and content marketing seem to get top billing of late but don’t let all the hype distract you from some of the simpler, low tech tactics that have worked…

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Real Entrepreneurs Must Make Good Decisions Quickly

Every so often a promising entrepreneur seems to freeze in the oncoming headlights and gets run over by his competition. Why is it that his idea which seemed so fundable only months ago fails to attract investors today? The team is the same. The company’s market is the same. The only change might be a…

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Does Using Social Media Boost SEO?

Social media marketing should be one of the most trusted allies of SEO. According to research by Databox, 66% of digital marketers believe that social media shares have a direct correlation to specific pages’/post overall search ranking. The same study also found that 29% said “it does not.” Why the disparities? The truth is far…

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4 Effortless Ways to Build Your Most Engaging LinkedIn Profile

One of the most important social media platforms for entrepreneurs is also one of the most overlooked. Yes, I’m talking about LinkedIn. It’s not the first thing that comes to mind when you think about a flashy social media presence, but it’s crucial to your success. After all, 645 million people are on LinkedIn, and…

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Q&A with the Author of The Self Reliant Entrepreneur

John Jantsch is a marketing consultant, speaker, and best-selling author of Duct Tape Marketing, The Referral Engine, Duct Tape Selling, The Commitment Engine, and SEO for Growth. He’s also a supportive colleague whom I admire. His newest book, The Self-Reliant Entrepreneur: 366 Daily Meditations to Feed Your Soul and Grow Your Business taps into the wisdom of 19th-century transcendentalist literature and the…

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The Promise of Manufacturing Automation for All Starts with Generative Design

As a manufacturer, you’re certainly familiar with the concept of generative design by now—but there’s still some confusion over its real definition. Many in the manufacturing community would have you believe that generative design is merely a branch of topology optimization or procedural modeling. But in reality, generative design is a more profound change in approach than that. It’s an…

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7 Steps to Planning a Corporate Team Building Retreat

Employees are an essential part of every company. Therefore, organizations must ensure they stay motivated and energized. How can companies achieve this? A team-building retreat does more than give employees a day off work. They provide an avenue for strengthening relationships between the employees and the management. However, for a corporate retreat to achieve the…

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