15 Small Town Business Ideas: What Does Your Town Need?

Starting a successful small business looks very different depending on whether you open in a large city or a small town. Entrepreneurs in small towns may benefit from less competition and enjoy lower costs of living and real estate than in urban areas, according to SCORE. A small-town business may also be more visible than…

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7 Ways to Use PDF Editing Software for Business

The Portable Document Format has become one of the most widely-used formats by businesses in the world. That is largely due to the helpful fact that PDFs retain formatting and can be opened with any system. However, there is one big drawback to PDF files. You cannot directly edit them. That is unless you have…

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4 Top-Brand Strategies to Increase Your Digital Footprint

The excitement of launching an online business is nothing less than the excitement of a child who receives its favorite gift. However, sustaining it surely is not a child’s play. There are a plethora of factors involved that make your online business successful and yet when we see big brands marking another milestone so effortlessly,…

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Why Your Pizza Business Needs a Custom Ordering System

Anyone with experience in the restaurant industry knows that POS systems can be a source of massive frustration. Most point-of-sale software isn’t intuitive or user-friendly. Although many solutions are marketed specifically to the restaurant industry, few systems make the cut. Worse, some restaurants use generic ordering systems that don’t work in food service. While most…

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Privacy: Preparing for a Cookie-less Future

Like winter, the removal of (third-party) cookies is coming. While we know this affects digital marketing across the board, which marketers need to worry most? Well… everyone!  In this post, we’ll walk you through: A brief history of privacy updates What are 1st and 3rd party cookies? Why this is such a big deal for…

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This is Why Social Media Engagement is Important

For the last decade, social media advertising was something utilized by many companies, but not quite a necessity, especially for smaller businesses with target demographics who weren’t particularly tech savvy. The evolution of social media in the last few years is undeniable, though, and there are no longer any target demographics that don’t use at…

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7 Current Market Forces Bring Startup Opportunities

smart-entrepreneurs-don-t-need-disruptive-technology

Startups are the corporations of the future, so I have long believed that entrepreneurs who study existing corporate models, rather than ignoring them with disdain, will likely profit from the exercise. In today’s fast-paced world, that means recognizing early and capitalizing on the changes that are bringing many big companies to their knees, before that…

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The Coming Digitization of Healthcare

Poor communication is not only frustrating; it is a money sink. Every year, the United Kingdom’s National Health Service loses £1 billion to problems caused by communication failures. The solution, thankfully, is simple, in demand, and applicable in every country and every business. Patients want to interact with healthcare providers the same way they interact…

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Could You Make 10% Net Income Every Month?

5-tips-on-managing-your-income-as-a-freelancer

How planning is done today Most entrepreneurs and managers, when modeling their business operations using a spreadsheet, start with expected revenue by month.  Then they calculate cost of sales, and then project their expenses, to find the bottom-line profit or loss each projected month. One way to think for tomorrow There is a rarely used twist…

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