Small businesses around the world say that “word of mouth” is the most effective marketing tool out there. A study by Infusionsoft tells us that 62 percent cited it as their best marketing tactic—almost two times as effective as email, which was ranked as number two at 34 percent.
Small businesses everywhere are working hard to find increased success and diligently striving to create a great plan for 2015. To go along with your powerful business plans for the New Year, it’s important to set some goals.
What do you think of when you picture the CEO of any company in your mind? I’ll bet it’s a stuffy-looking older man in a business suit, holding a leather briefcase and jabbering on a cell phone. A quick Google image search of the term ‘CEO’ proves my hypothesis.
You may be wondering, what kind of business can stay alive using only social media to advertise, market, and sell? The answer is, all different kinds. This business model is becoming more and more popular.
Overwhelmed with to-dos, meetings, and reminders? Get on the fast track to better productivity in 90 days. This three-month plan will help you gradually increase your efficiency by helping you identify where you’re spending too much time and offering suggestions that will streamline your operations.
People buy from brands that they know and love, it’s as simple as that. When it comes to starting and running a small business, this can be an obstacle to overcome. People are seemingly more likely to buy from a brand that they are familiar with and that has already gained their trust.
Can you believe that it is 2014 already? I can’t. Seems like just yesterday that everyone was worried about Y2K. Now here we are, 14 years later! 2013 was a blur and I’m sure this year is bound to pass just as quickly.
Crowdfunding, sometimes also referred to as “how to get strangers to pay for your stuff,” is a relatively new concept. If you’re not familiar with it, popular crowd funding sites like Kickstarter or Indiegogo can help people to fund projects that they wouldn’t be able to get a traditional loan for.
Small Biz Club is the premier destination for small business owners and entrepreneurs. To succeed in business, you have to constantly learn about new things, evaluate what you’re doing, and look for ways to improve—that’s what we’re here to help you do.