SmallBizClub
SmallBizClub.com is dedicated to providing small businesses and entrepreneurs the information and resources they need to start, run, and grow their businesses. The publication was founded by successful entrepreneur and NFL Hall of Fame QB Fran Tarkenton. We bring you the most insightful thinking from industry leaders, veteran business owners, and fellow entrepreneurs. Follow us on Facebook, Twitter, and LinkedIn.
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Real-Time Personalized Marketing: Engaging Across Channels
Customers today no longer differentiate between online and offline channels. Many of today’s purchases cross multiple channels and the customer considers them all part of the same brand experience. The new differentiator is providing an…
How to Avoid Basic Small Biz Pitfalls
Opening a small business is an alluring enterprise for countless Americans with ambition and a dream. Successfully running your own startup, however, requires extensive research, adequate resources, and a combination of street smarts and business…
Where Top Entrepreneurs Started and Where They’re Going
Starting a business can be stressful. There’s a lot to consider. What if someone comes up with the same idea and they beat you to the punch? What if you can’t find the right team…
Ice Cream Entrepreneurs: Phin & Phebes
Crista Freeman, an entrepreneur with an art degree and background in e-commerce, started making ice cream with her partner Jess Eddy in their kitchen. Now, it’s sold across the country. The ice cream market is…
How I Became a Mompreneur and Made My Dreams a Reality
As cliché as it sounds, everything really does happen for reason. Thinking back to two years ago, I enjoyed my job but an unexpected divorce thrust me into being a single mom of three kids,…
Why Trade Shows: The Relevance of Face-to-Face Marketing
As the owner or marketing director of a startup, you have to sift through countless marketing opportunities and determine which are the most effective for your business. Trade shows often seem out of place on…
5 Keys to Handling an Unexpected Social Media Disaster
PR isn’t quite as simple as it used to be. Thanks to the almost farcical activist nature and real time updating of social media networks like Twitter, Facebook, Tumblr and more, now everything is politicized…
How to Become an Entrepreneur with No Business Background
You don’t always need a fancy degree or lengthy resume to realize your dreams. A background in business is not a prerequisite to entrepreneurial success. Sure, a relevant background and some formal training can give…
6 Characteristics of a Successful Startup Content Plan
Content marketing isn’t as easy as it once was. Today, every company with an online presence has a company blog. We’re all battling over keywords and rankings, and we all use multiple social media channels…
Top Tips on How to Succeed as a Female Entrepreneur
There are a growing number of women facing the challenge of starting and growing a new business. These women have a wealth of knowledge and experiences that could be vital to the success of budding…