Posts Tagged ‘Social Media’
How to Create Your Own Social Media Quiz for Lead Generation
Have you ever come across one of those Buzzfeed quizzes before and wondered how well a social media quiz would do for your marketing strategy? Surprisingly enough, social media quizzes when paired with a lead capture have the innate ability to generate leads from the sheer amount of entertainment value that comes along with them.…
Read More4 Mobile Marketing Tips for Social Media
People now spend more time on their smartphones than desktop computers, according to KPCB’s latest data on Internet trends. Though many users rely on mobile devices to check email and text, many also use mobile devices to connect with their social networks. In fact, a study conducted by IDC and Facebook revealed that 70 percent of all Facebook users…
Read MoreHashtag Etiquette for Businesses on Social Media
The use of hashtags on social media has become a common practice not only for regular users but brands as well. Hashtags are great social media marketing tools that help tie campaigns to certain keywords, allowing content to be discoverable. Further, it gives people an easy way to join conversations and engage with other social…
Read More4 Ways to Drive and Grow Traffic on Your Blog with Snapchat
With an increasing number of online audiences focused on social media networks, a blogger can only wonder what is to become of his website traffic. First we had “social networking” applications such as Facebook and Twitter, now we have all kinds of photo/video editing and sharing applications such as Instagram and Snapchat—diverting large masses of…
Read More5 Top Ways to Use Social Media for Recruitment
We use social media for everything from sharing what we have eaten for dinner to organising special events, but did you know that many companies also use it during the recruitment process? Here are some of the ways it can assist you in hiring the right candidates to fill your vacancies. Advertise job vacancies In…
Read More7 Big Myths of Content Marketing
Myths are woven into our DNA. We have heard about the Loch Ness Monster, the Yeti, dragons and other man made creations and legends that live more within the imagination than reality. But without those tales, the tapestry of our lives would be a little less. Who wants to take away the fairies, super heroes…
Read MoreCreating Posts on Social Media: The Ultimate Guide
When it comes to creating posts on social media, there is no one size fits all solution. Every social network is different, comes with a different set of rules & a different set of expectations. If you’re looking for tips to creating a killer social media post, the guys at MyCleverAgency have put together this invaluable infographic,…
Read MoreWhat is an Inbound Marketing Campaign?
According to HubSpot, inbound marketing campaigns are concentrated efforts that align all of your marketing channels around a single message and goal. After determining the message and goal, the campaign kicks off with a marketing offer—something valuable and relevant for your audience that you promote through your marketing channels. Next, you nurture the leads from…
Read MoreHow Long Until I Know if This Channel Works for Me?
Are you getting the best return on your online marketing spend? Probably not. Why not? Because it’s very likely that you are spending too much money on a suboptimal set of channels. Strong statement, I know. What makes me say that? Full disclosure: I sell multi-channel online marketing advice, so I may be biased. But…
Read More5 Ways to Use Periscope for Your Business
Periscope is a way to use mobile live-streaming to market your business. The app is proving to be a powerful tool—it allows you to ‘go live’ via your smartphone from any location for real-time engagement. Periscope is a place where customers can ask questions and get an immediate response. It’s the fastest-growing social network to…
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