What You Can Do to Protect Your Business

Opening a business is as hard as it is fulfilling. As a future business owner you will need to take many precautions to ensure that your business will be lucrative. While a solid marketing strategy and insurance plan will not ensure that your business will have enough funds to operate, it will at least give you and your business a fighting chance.
Read More

The Power of Just ONE More Unit

There is such leverage in high gross profit margins once a company is past break-even. Every dollar of gross profit falls to the bottom line, increasing net profit faster with each transaction. The point is that once a company is stable at or above the break-even point, one incremental unit generates robust increases in net profit.
Read More

7 Marketing Trends You Should Not Ignore

The capability to use marketing tools and technology without having to beg or pay for attention is unprecedented. It’s a time where you can now build your own crowd to market and sell to without paying the mass media gate keepers. This freedom to take control of your own marketing comes at a cost.
Read More

5 Things to Look for in a Franchisor

Picking a franchise to invest in is a big decision, and one that often requires a lot of soul searching. Beyond the financial investment that these businesses require, there are many personal sacrifices and a certain level of risk that is involved in becoming your own boss.
Read More

You Don’t Have to Do It All in Marketing

To succeed with your marketing efforts takes thought, strategy, and perseverance, not having a profile on every social media site. Every business and organization is different—some have similarities, but no two are exactly the same.
Read More

7 Money-Saving Tips for Small Business

Money is one of the main ingredients in the recipe for success (or failure) of a small business. A necessary step in creating a budget you can stick to is finding the best ways to save money. You’ll be surprised to learn how simple some of these tips are to implement.
Read More