One of the most important principles in startups today revolves around the idea of a Minimum Viable Product, or MVP. An MVP is the absolute bare minimum service or product that will allow you to get users, buyers, clients, etc. to see how they interact with your main idea.
As web dependence (data gathering, marketing, eCommerce) increases for your business, a trusted, nimble, and efficient webmaster is paramount to day-to-day operations. Depending on the dynamics of your business…
The ultimate compliment that any entrepreneur can get is that they can “see around corners.” This is a statement that they are willing and able (and successful) at projecting market and technology turns, not just straight-line innovations. They have the courage to make bold decisions, often contrary to conventional market research.
Graphic design firms have for years neglected a key space that can bring them a significant new stream of revenue. Most of this missed opportunity is due not understanding the opportunity of branding. For far too long, graphic designers have called developing logos “branding.”
People reach out to me all the time, wanting to improve the value that they provide to their clients and customers. The latest trend is, “I need to create a phone application.” When do you NEED a mobile application?
Text ads may be the bread and butter of the paid search industry, but there is another ad type that also pulls its weight around the paid search house, and can be used in conjunction with your text ads. I’m talking about image ads.
If you have office space, you can look for ways to optimize it to support the type of culture you want to have—even if you’re a small-business owner. Here are some things you can try to use your office space to support and maintain your culture.
With all that technology offers, it’s easy to lose its advantages when people cannot read your digital content. What do I mean by that? Let’s look at some of the reasons why your content may be turning people away.
You can’t afford to forget about design. When you start out in business, you’re faced with a lot of things that you have to do, from products to legal requirements to accounting and on and on. One of the important tasks before you is design.
As a marketer, a good landing page can mean the difference between success and failure. It’s your first (and potentially last) chance to make a positive impression on potential customers and convince them to purchase your product or service.
Small Biz Club is the premier destination for small business owners and entrepreneurs. To succeed in business, you have to constantly learn about new things, evaluate what you’re doing, and look for ways to improve—that’s what we’re here to help you do.