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Home / Archives for Mark Krenn

Mark Krenn

Mark Krenn

Mark Krenn

Mark Krenn is the founder of Coastal Creative Reprographics based in San Diego, CA. Founded in 2012, Coastal Creative Reprographics specializes in wide format printing including signs, tradeshow displays, banners, and vehicle graphics. Mark enjoys keeping active outdoors, and traveling in his free time. Connect on Facebook and LinkedIn.

5 Steps to Using Content Pillars for Content Efficiency II

Oct 7, 2014 By Mark Krenn

Last time we introduced the idea of a content pillar—one large, beautiful piece of content that is your cornerstone asset. From this asset you create derivative works and promotions all built around the same concept. Steps 1 and 2 laid out how to decide on your content format and brainstorm your topic, steps 3-5 focus on the implementation.

Filed Under: Marketing Innovations Tagged With: Content Marketing, Mark Krenn, Marketing, Online Strategy

5 Steps to Using Content Pillars for Content Efficiency

Sep 30, 2014 By Mark Krenn

I’m a huge fan of this concept: you create one awesome piece of content that’s truly engaging, useful, and delightful for your audience and then break it up into different sized chunks and deliver across a variety of mediums. This content tactic is called a “Content Pillar Strategy.”

Filed Under: Marketing Innovations Tagged With: Content Marketing, Mark Krenn, Marketing

5 New Trends in Corporate Design

Feb 3, 2014 By Mark Krenn

Office spaces are no longer a bland land of cubicles and white-washed walls. Companies finally realized that when employees actually want to be at work, they will be more productive.

Filed Under: Getting Your Office Ready Tagged With: Design, Mark Krenn, Office, Office Space

Small Business Marketing Budgets

Nov 14, 2013 By Mark Krenn

If you’re a small business, what’s the best way to budget and how much should you spend? If you’re like 67% of small businesses you’re spending just about $2,000 a year on your marketing—which depending on your industry can be too much or too little.

Filed Under: Marketing Plans Tagged With: Budgeting, Infographics, Mark Krenn, Marketing

Don’t Neglect Your Offline Marketing

Oct 8, 2013 By Mark Krenn

As business owners, we have to consider all marketing strategies that can earn us new business in creative ways. Far too often, business owners will stick to old methods that may be dying, or throw money at new channels that they don’t fully understand.

Filed Under: Marketing Your New Business Tagged With: Advertising, Community, Mark Krenn, Marketing

Increase Foot Traffic with Well-Designed Signs

Aug 26, 2013 By Mark Krenn

Although they’ve been used for generations, signs are still excellent drivers of foot traffic to brick and mortar businesses. Signs should be a vital part of your offline marketing strategy to drive new customers and sales to your business.

Filed Under: Advertising and Lead Generation Tagged With: Advertising, Customer Acquisition, Design, Mark Krenn, Relevant Benefits, Signs

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