Stand Out in the Boardroom: Tips for Designing Custom PowerPoint Themes That Impress

A team member presenting data to their team

In today’s competitive business environment, delivering a presentation that captivates and convinces your audience is crucial. A compelling presentation goes beyond the content; it encompasses the design, the flow, and the ability to maintain attention. Custom PowerPoint themes provide a unique opportunity to showcase professionalism and brand consistency. They can be the differentiator that turns a standard…

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How to Spend Smart in Your Design Budget

improve-customer-service-quality-by-designing-with-clients-in-mind

As a business and brand, design plays an important part in the success of the company. It’s necessary to focus on design across all facets of the business because it’s the visuals that your customers see on a daily basis. From your social media feeds to your website and in-person events, design is a very…

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Impact of Visually Appealing Websites on Branding

The aesthetic impact of a website should be tailored to draw in visitors and convince them that the business that the site represents is reliable and reputable. This is clearly relevant from a branding perspective, although there are different tactics to consider and approaches to try out when it comes to designing the look and…

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5 Essential Steps to Rebrand Your Small Business Successfully

Establishing strong branding for your small business is more important than ever in this crowded market space. It represents what your business stands for and dictates perceptions. While it’s one of the most crucial decisions you make before launching your business, branding is certainly not written in stone. There might be instances along the way…

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Did You Know? Minimalism is a Trending Brand Strategy

Design is a very important aspect of a brand strategy. After all, it’s through the design of a business website, logo, and so on, that the brand can become memorable and recognizable among its target audience. Of course, just like with any other creative industry, there are plenty of interesting design trends, but there’s just…

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Update Your Website with These 7 Easy Design Trends

Websites can easily become stale and dated. I know. I just updated our agency’s site to better reflect current trends. (When you’re busy working on client projects, it’s challenging to look after your own.) According to a recruitment website design company, for small and mid-sized organizations that don’t always have the budget for fancy and customized bells and…

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10 Key Strategies for Innovation Leadership by Design

As a business advisor, I strongly believe that continuous innovation and design thinking are the keys to long-term viability and success. A recent survey of design professionals shows strong agreement, but 92 percent expressed some lack of confidence in their organization’s design vision. They are always on the lookout for ways to prepare current and future design…

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