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Sole Proprietorship: Is the Risk Worth It?

If you are considering starting a business, the simplest and least expensive form of business is a sole proprietorship. A sole proprietorship is a one-person business that reports its income directly on the individual’s personal…

Comfort Zones Aren’t All That Comfortable

The origin of the phrase ‘comfort zone’ is a tricky one, mostly because we all have a personal definition and understanding of the term. But when it comes to performance, it’s relatively straightforward: the comfort zone…

Telltale Signs That You Might Need to Move On

You’ve got to know when to hold ’em Know when to fold ’em Know when to walk away Know when to run You never count your money When you’re sittin’ at the table There’ll be…

Localize Your Small Business Marketing Strategies

Small businesses often feel they can’t compete against larger companies with unlimited marketing resources. They overlook the potential marketing opportunities that come from reaching out to the community in which they’re located. A wide range…

Are You an Inventor or an Entrepreneur, or Both?

Most of the technologists I know inherently believe that the terms inventor and entrepreneur mean the same thing, so they are frustrated and surprised when they build their products and no business evolves. They don’t understand that most great…

27 Benefits of Branding Your Company

You benefit from a clearer understanding of what your brand is. A lot of businesses currently believe that a brand is a logo and their marketing materials. Whereas the truth is that a brand is their…

Leading with Empathy: Human-Centered Design and Engineering

Product design is a fundamentally compassionate act. After all, the best products come from designers who listen intently to the populations they serve and have empathy for the people who might use their product or…

4 Screens Potential Franchise Investors Must Pass

You’re planning to invest in a franchise, and you’re probably shopping around. You’re checking out the various options, thinking about your personal goals and preferences, talking with other franchisees—really scoping out all the businesses you’re…

The Age of the Introvert Entrepreneur

FranNet works with entrepreneurs of all ages and personalities, and the more reserved individuals of the business world are no exception. Influential men and women are lending an ear to the quieter, underestimated introverts and…

7 Reasons You Need to Incorporate Today

Choosing how a business is organized, taxed, and protected is one of the most important first decisions you will make as a new business owner. While most businesses make the decision to incorporate right at…

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