Online Marketing

Does Your Online Community Care?

Does your online community care? One of these three thoughts instantly crossed your mind. It was either: I don’t have an online community Of course, they love me No, they don’t and I forgot the…

10 Top Digital Marketing Automation Tools That Could Transform Your Business

It was 2008. Trying to find a way to shorten a link for Twitter to get the tweet under 140 characters was a challenge. You needed a tool to do that simple task. Then I…

4 Tips to Create an About Us Page That Converts

According to Moz, the About Us page is one of the most frequented on any website. It gives your business a chance to break down the facade of anonymity of the Internet and show its…

setting-up-a-social-employee-marketing-strategy

Setting Up a Social Employee Marketing Strategy

To maximize the effectiveness of social campaigns, businesses can turn their employees into what Rutgers business professor Mark Burgess calls social employees.
does-your-business-need-blueprints-

Does Your Business Need Blueprints?

In April 2012, I wrote a post that brought 30 times my normal traffic to my blog. After averaging 200 visitors a day, it felt like a miracle.
content-marketing-tips--image-rules-for-the-top-7-social-networks

Content Marketing Tips: Image Rules for the Top 7 Social Networks

Research shows that images and visuals have huge impact on sharing and even web traffic. If you just look at Facebook. 87% of total interactions (sharing, clicks and comments) can be attributed to just photos.
4-internet-marketing-ideas-to-boost-your-local-business-sales slider home

4 Internet Marketing Ideas to Boost Your Local Business Sales

Local small businesses often need some marketing tips tailored specifically to their endeavors. As you consider Internet marketing ideas, you need to first have a website that your current and prospective customers can take a look at.
how-to-remove-google-analytics-referral-spam

How to Remove Google Analytics Referral Spam

Referral spam (also referrer or log spam) is bogus information that can skew analytics data and the reports that come from it. The image below is an example from a low-traffic website where the spikes are easy to see.
no-one-likes-you

No One Likes You

Like millions of businesses around the world, at some point in time, you decided to hop on the Facebook train. You created a presence with either enthusiasm or disdain (seems everyone starts at one end of the spectrum or the other) and posted your first update.
why-you-need-to-create-boring-content

Why You Need to Create Boring Content

Many marketers start their content journey with the goal of virality by creating blog titles like “10 Tips for Writing Better Blogs” or “5 Ways to Enhance Your Content.” While these posts may garner a lot of hits, do they really help when it comes to increasing your company’s monthly revenue?

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