Marketing Innovations
Is This the Most Important Part of Every Message?
Today I want to highlight an important texting best practice… and it’s one that could save you a mountain sized headache. It’s 8 simple characters that you should include in every message you send. What…
A 6% Reorder Rate from ONE Text Message!
The Newest Coffee Delivery Technology – It’s CRAZY… I just came across this crazy news story about a MAJOR brand using texting to get customers to order more! Check it out… Illy, the famed Italian…
Text Marketing Basics: How to Create Great SMS Marketing Campaigns
Did you know in 2017 more than 15 million texts were sent every minute of every day! I’m sure that number will only climb in the next few years… This tells me one thing… texting is…
7 Ways to Influencer Marketing Success
The digital marketing field has been so impactful in the business industry that it has essentially become a necessary tool for success. This also stems from the fact that digital marketing itself has grown into…
6 Elements of Customer Psychology Drive Buy Decisions
Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. In fact, businesses need to adapt even more completely to the changes in…
New Study: Why People Like Promotional Products
Does advertising really influence people to buy? Research proves it does, and the reason is so subtle that they may not even realize it’s happening. So says a new study conducted by PPAI Research that…
You’re Not Going Crazy
Have you ever been watching TV while simultaneously playing a game or surfing the web on your phone and suddenly it feels like everywhere you look there’s an ad for the same product? For example,…
Text Marketing Basics: How to Create Great SMS Marketing Campaigns
Did you know in 2017 more than 15 million texts were sent every minute of every day! I’m sure that number will only climb in the next few years… This tells me one thing… texting is…
How a Small Massage Therapy Business Uses Texting to Help Customers Relax
We had a chance to sit down and talk to Julie of Gainesville Massage Therapy in Florida. She is running a small business and has worked hard to build her business from the ground up….
The Single Biggest Challenge Facing Modern Marketers (And How to Deal with It)
Marketing used to be simple… Create a promise. Find a platform. Deliver a message. As long as these three elements worked in unison, people would buy what you were selling. Then came the internet—the biggest…
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