Run and Grow
4-Step Approach to Determining Emotional Drivers of Satisfaction and Loyalty
What makes a customer loyal? Is it the quality of your products? Competitive pricing? Is it customer service? This is a common question that many organizations struggle with, and unfortunately, there is no obvious answer…
Don’t Overlook This Secret Weapon for Connecting with Customers
Running a business is a constant struggle to provide customers and clients with the best products and services possible—and to effectively market your services, you have to know who you’re marketing to and how to…
What You Absolutely Should NEVER Outsource in Your Small Business
It’s so easy to outsource projects and tasks in your small business today that the possibilities seem endless. In fact, your small business can economically accomplish a lot of things that yesterday could only have…
What Bugs Customers the Most About Your Service?
No matter how big or small your business or nonprofit is, customer service can make or break its brand. At some point, most of your customers will seek customer support for a variety of reasons….
Bending the Rules in Customer Service
We hope you enjoy this guest post by Customer Service Guru Dan Goss Before starting to write about customer service, I spent two years as a high-ranking barista in a popular chain cafe in the…
Are Independent Contractors the Answer to Your Staffing Needs?
I get a lot of questions from my community about using independent contractors and/or freelancers instead of going through the hassle and expense of actually hiring employees. It’s tempting to categorize workers as independent contractors (ICs)…
What’s More Important: Experience or Experiences?
The other day I was speaking to a large group of sales people. Many were very new to sales; they had been selling for only a few years. During the conversation, one person asked how…
4 Ways Organization Can Help You Stay Productive
Have you ever looked across your workspace and wondered how it ended up in such a chaotic state? For many business owners this can be an all too familiar scene. If your employees seem lost…
5 Keys to Improving Customer Satisfaction and Loyalty
Acquiring a customer costs your business money. Every time you neglect a customer who has purchased a product or paid for a service, you are watching that money you spent on customer acquisitions walk through…
5 Ways to Detect a New Hire’s Lies Before You Make an Offer
Finding good people to work for you becomes exceedingly problematic when a candidate lies about qualifications, skills, or their personality types, leading to a bad hire. So, how do we know when a candidate is…
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