Strategic Planning
Your Organization’s Mark
In marketing terms, an organization’s trademark, or “mark,” is any word, phrase, symbol, design, sound, smell, color, or combination of these, used by a company to identify its products or services, and distinguish them from…
4 Lessons from the Startup World That Will Benefit Your Small Business
When you’ve been in business for some time, it’s hard to remember what it was like when you were first starting out. In some sense, it’s much safer and easier to rest on your laurels…
Coping with Growing Pains: 5 Tips to Scale High-Growth Businesses
The majority of businesses in the recent FT 1000 list of Europe’s fastest growing companies are technology businesses. They may not all list as technology companies but certainly looking through the list – Deliveroo, Thermondo,…
6 Property Resolutions to Make and Stick to in 2018
It is important for buyers to invest wisely in 2018 due to the volatile market. Whether you aim to buy a home, an office, or a property for investment, here are some property resolutions one…
How Do You Pay an Early Stage Board?
Give one percent equity to each outside board member vesting over four years of service. Many early stage CEOs and board members have asked for some guidance regarding pay and time commitments for board members….
Hire a Consultant; Ignore the Advice
At one time or another, most all businesses use consultants to fill the gaps in knowledge or to provide guidance for management. Consultants are good in that you can sample their work with short projects,…
A Former Skeptic Explains Why Conscious Capitalism Could Save the World
I am a convert. But it took a while. Even though my friend Rajendra (Raj) Sisdodia is the co-author (with John Mackey, CEO of Whole Foods) of the best-seller Conscious Capitalism, I was skeptical of their…
3 Life Lessons I Learned the Hard Way
Some of us discover our purpose in life at an early age. It might be writing, playing the violin or the driven and passionate artist. That is unusual and rare. And they are the lucky…
Can You Balance These Two Opposing Requirements for Business Success?
Are you a fan of the KISS – keep it simple, stupid – approach to life and business? I love it when situations, challenges, or problems can be boiled down to the proverbial brass tacks and as…
Businesses with a Higher Purpose Also Increase Profit
Many entrepreneurs still don’t understand that building a business culture today of doing good, like helping people (society) and planet (sustainability), is also a key to maximizing profit. Employees and customers alike are looking for…