Pricing Strategy
The Often-Ignored Trade-Offs of Reducing Supply Costs
When it comes to supplying product, optimizing cost, cash, and service in a highly dynamic marketplace is essential. The portfolio and commercial sides of the business have to consider which products should be sold and…
How to Design a High Converting Price List on Your Website
People today expect transparency from brands. Adding a price list to your website can help consumers make the final decision to go ahead and give your product or service a try. You’ll disqualify some people,…
Increasing Profit Isn’t a Goal, It’s a Wish
According to estimates, 80% of businesses fail by their fifth year of operation. Startling odds, to say the least. However, the 20% that make it beyond this time frame is testament enough that by doing…
Know Your Industry: Average Margins
Know your industry. In a recent post here, I wrote that the most common stumbling point I see in multiple business plans is absurdly unrealistic profitability. Specifically … Most of the business plans I see project…
How to Be Successful in a Low Price, High Volume Business
One of the key mantras to succeed as a business is to focus on high value clients. As any successful entrepreneur will tell you, such clients are less fussy about pricing and are less demanding…
Is Your Small Business as Profitable as It Can Be?
There is an excellent chance that even if you’re an expert in your particular industry, you’re probably not an expert in small business finances. This may not seem like that big of an issue on…
Do You Subscribe to the Subscription Trend?
You can subscribe to just about anything today. I can remember, as a kid, that one of our neighbors got a fruit of the month shipment. We were fascinated by what kind of fruit he…
3 Most Successful Ways to Use Coupons
This year, coupon redemption is expected to balloon to 31 billion. Compare that to the 16 billion coupons redeemed in 2014 and you’ll notice how customers’ interest in deals and offers has only grown. Future…
The Best Online Small Business Opportunities for Passive Income
The idea of making money without putting too much effort has been appealing to many. Passive income is all about that—earning without working. There are four ways through which you can make passive profits: by…
Pros and Cons of Moving from Freelancing to a Passive Income Business
A growing number of people are making money off of the gig economy. According to recent figures, around 36% of the workforce is making a living offering various freelancing services. It is easy to see…
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