Diversify Your Social Media with These 4 Steps
Are you looking to mix it up with your social media strategy? You should be. It can be tiresome to stick to the same formula all the time, and you need to stay competitive. Remember that your audience is highly valuable; their attention is important and others are fighting hard to get it. Don’t give…
Read MoreDon’t Sink Your Sales Team with This Bad Management Choice
What makes a successful sales rep? Here are some often mentioned attributes: Total focus on their own accomplishments, and The ability to work independently. What makes a good manager of sales reps? I don’t think too many would argue with these: Total focus on the accomplishments of others, and The ability to work closely and…
Read MoreBest Approved IT Certification Bodies
Critics are often of the view that certification means nothing, and that judgment and experience are the only true differentiators. However, that is not true in the least bit. While a computer certification indeed does not tell the whole story, it is foolish to render its value to nothingness. As of late, security is much…
Read MoreAnatomy of a Corporation
Corporations are treated as separate entities under the law. They generally have the capacity to perform the same types of functions that individuals perform including entering into contracts and promulgating or defending lawsuits. The primary incentive for forming a corporation is to grant limited liability to its owners. One common misconception among the business community…
Read MoreHow to Create Multiple Sources of Income
If you’re like most small business owners, you’re always looking for ways to increase your wealth. The best way to do this is with multiple sources of income. There are two types of income: active and passive. Active income requires you to work, whereas passive income is made with minimal effort on your part. Let’s…
Read MoreWhat is the Internet of Things and What Does It Mean for SEO?
The Internet of Things (IoT) as a phrase has been around for longer than you might actually think. Since 1999 as a matter of fact. In the same year the world was worried about the Y2K glitch, an individual named Kevin Ashton referred to the “Internet of Things” as the means by which computers could…
Read MoreWhat Does Science Tell Us About the Key Secret to Happiness?
What are your goals? Become an entrepreneur. Climb the corporate ladder. Make more money. It may be to travel the world as a digital nomad. But the reason we write these goals down and strive to achieve them comes down to this big question. “How can I be happier?” The disease of more In our crazy…
Read MoreUnderstanding the Millennial Experience
Whether you’ve just launched a startup, are running a growing business or have opened your doors long ago but are now seeing lackluster results from your marketing efforts, one of your main considerations now may be how you can understand the millennial experience. Millennial is the term given for people who were born between 1981…
Read MoreDo You Know Your Territory?
When purchasing a franchise, it’s important to evaluate, understand, and negotiate the assigned territory; this is the area within which your location is protected by the franchise agreement. If you’re not mindful of the territory and terms of the agreement, you could potentially set yourself up for challenges down the road. Here’s what you need…
Read MoreGoing Hyper-Local: How Sponsoring an Event Like Goat Yoga or a Garlic Festival Can Grow Your Business
For businesses of every size, maintaining a good reputation and relationship among consumers is essential for growth, but that’s easier said than done. Consumers support or reject companies based on the positions they advocate; 87% buy based on values and 78% boycott based on values. While it’s impossible to please everyone, involvement with community action…
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