Social media is an ever-growing juggernaut of personal and professional connections, interactions, and experiences. Facebook alone has over 2 billion active users a month, and that number is steadily increasing. And everyone knows about “influencers,” Instagram or YouTube personalities that make a living from working with companies to promote their products and services to a […]
How to Differentiate Your Brand from the Competition
Standing out in a competitive industry is one of the most challenging tasks facing today’s business owner. With the rise in social media, online presences, and reviews from customers, it can be more challenging than ever to create and maintain a strong brand presence that appeals to customers while standing apart from the sea of […]
6 Stock Sectors to Watch Over the Next Year
When considering your future investments, it’s always worth looking at which sectors are likely to be the most lucrative in the coming months. For those who are considering a move into day trading or want to diversify their portfolio, there are some sectors to keep an eye on. Technology As is usually the case, the […]
5 Ways to Tackle Debt in Anticipation of a Large Purchase
Investing money into a large expense, such as opening a business, can seem impossible if you have any sort of debt. Lenders may require your debt to be paid off in order to finance these types of expenses. Fortunately, if you need to finance a large purchase or expense, you can take several steps toward […]
Ensure Your Company’s Success with a Robust eCommerce Shopping Platform
The eCommerce platform you choose for your online store will have a huge impact on its functionality, quality, and success. While finding an eCommerce platform is easy, finding a high-quality, robust platform that’s right for your site may be more difficult. Keep these five features in mind when choosing a platform for your online store. […]
3 Simple Benefits of Accepting Mobile Credit Card Payments
There are so many decisions to be made as the owner of a small or medium business. From hiring and training employees to signing their paychecks and addressing customer concerns, your hands are probably full around the clock. There are many other aspects of the company, however, that must be attended to, like determining what […]
6 Must-Know Tips for Engaging Your Readers
With today’s mass production of online content, it’s not uncommon to write quality copy that still gets ignored. To encourage your readers to better engage with your content, you need to make sure every line of your website or blog helps them learn or accomplish something. Remember these six tips for engaging your readers. Focus […]
How to Create Multiple Sources of Income
If you’re like most small business owners, you’re always looking for ways to increase your wealth. The best way to do this is with multiple sources of income. There are two types of income: active and passive. Active income requires you to work, whereas passive income is made with minimal effort on your part. Let’s […]
What You Should Know About Penny Stocks
Penny stocks can present an intriguing opportunity to score quick profits, but trading in these low-cost investments is a risky venture. In general, the most profitable stocks are those that come from well-established, successful companies. These rarely come at a price point low enough to qualify as penny stocks. Penny stocks are often priced low […]
Infographics as Advertising: Grab ‘Em with a Story
Infographics are an extremely effective way of advertising for a business, product, or service. Since their emergence on the scene in 2008, they’ve flourished into one of the most popular forms of content on the web. Research shows that people are 30 times more likely to read an infographic than standard text. What’s more, publishers […]