Lessons from the Golden Krust Caribbean Bakery
Jamaican-born Lowell Hawthorne’s recipe for entrepreneurial success has been to offer West Indian natives living in the U.S. a taste of home.
Read More 3 Tips on How to Monetize Your Social Media Following
Over the last decade, and particularly in the last 5 years, the social media world and its influence has grown exponentially. For most businesses, this shift should be viewed as something entirely positive.
Read More How Your Small Business Can Transform a Reluctant Buyer
You can’t always turn a reluctant customer into a buyer. Your product simply isn’t going to be right for everyone. But I think it’s more important to understand the bigger picture and take an “organic” approach to turning the corner and closing the sale with a reluctant buyer, and it all starts with your self image.
Read More Smart Leaders Make Smart Investments in Their Employees
Smart leaders invest in the talent of their employees. Talented employees make businesses succeed and they add value to your company—great leaders recognize that.
Read More Effective Small Business Lending Advice for Coffee Shops
Because so many Americans drink multiple cups a day, people are reliant on coffee shops and cafes for their daily caffeine intake. Are you doing your best to serve them well so they’ll keep coming back?
Read More We are looking to purchase a software product, but the current owner is in a foreclosure status. What legal and/or financial issues might we face?
We have provided general business comments and considerations below; however, you will need to consult your lawyer for legal input regarding due diligence, asset liens, purchase contract terms (ownership warranty, liability indemnification, etc), and the other legal issues with your planned software purchase.
Read More5 New Trends in Corporate Design
Office spaces are no longer a bland land of cubicles and white-washed walls. Companies finally realized that when employees actually want to be at work, they will be more productive.
Read More 3 Things Every Startup Needs to Know
While working to attract your first customers (hopefully the first of many), you need to ensure your customer service approach is on the mark to retain those customers and strengthen those all-important B2C relationships. Here are three tips that every startup needs to know.
Read More How Do You Differentiate Yourself?
Data shows 53% of customer loyalty is a result of their personal experiences in the buying process. This means the value we, sales professionals, create in the buying process is critical to our ability to win.
Read More 5 Logistical Steps for Startups Seeking Investors
Don’t charge the hill until you are “ready.” This probably seems obvious to military types, but I see entrepreneurs violating this rule all the time. They approach key potential investors way too early.
Read More