SmallBizClub
SmallBizClub.com is dedicated to providing small businesses and entrepreneurs the information and resources they need to start, run, and grow their businesses. The publication was founded by successful entrepreneur and NFL Hall of Fame QB Fran Tarkenton. We bring you the most insightful thinking from industry leaders, veteran business owners, and fellow entrepreneurs. Follow us on Facebook, Twitter, and LinkedIn.
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Go Big or Go Home? Not Necessarily
Too many people are trying to find the “Next Big Thing” and forget about the small “things” that bring success. Just because your idea isn’t a brand new idea, doesn’t mean it can’t be successful. Every old idea can be improved upon by the next person. You don’t have to reinvent the wheel, but that doesn’t mean that you shouldn’t improve it.
How to Pitch [Infographic]
If you have the next big idea, you’re going to figure out how to spread the word. Usually it starts with a pitch to the media letting them know there’s this great new idea that is going to revolutionize everything.
Less is More with Some Content Marketing
Effective content marketing is less about volume than it is about the targeted alignment of content with a customer’s needs. Amazingly, those needs can be met without spending a lot of money.
3 Reasons Why a People Counting Service Will Help Your Small Retail Business
The odds are against you, so you need to use every tool you can get your hands on. One such tool is a people counting service, offered by companies that use high-grade video technology to track and analyze the people in your store. Here are 3 reasons why this service will benefit your small retail business.
No Small Loss if Your Big Data is Not Working
It is now a well-known fact that big data analytics can do wonders for small businesses. This new technology can help you gain useful insights from your data and make the right decisions to improve various aspects of your business. However, big data will only be beneficial if you know how to use it properly.
Are You Retaining Your Top Employees?
As a small business owner, one of your main concerns is how to retain your top employees. You’ve spent months or even years grooming your employees to fulfill their highest potential. Now you can see the risk in having them leave, right when they provide the most value for your business.
3 Secrets of Companies That Have Made a Comeback
Big-shot companies throughout the world, at some point of their operating lifespan, have witnessed market risks or operating risks and failure. These companies have, however, managed to regain the trust back and rule the market as pioneers through their strong leadership, hard work and correct advertising strategy.
Cash Flow Surprises That Can Stall Your Business
A company is only as healthy as the cash flow it projects. There are a variety of reasons why the cash flow of a company might suffer. Unforeseen expenses, business expansion, natural disasters, or customer orders drying up at a specific time of the year can be just a few reasons that hamper this process.
Is Your Website a Security Time Bomb?
Wearing a helmet was optional in my state during my motorcycling years but I never had the guts to go helmet free. One mishap could have caused an ugly mess for me and for my dependents. So it is with your business and website security.
Why Social Media Won’t Save Your Startup
Social media isn’t just for people under 20 anymore. According to Mashable, over 80 percent of small to medium businesses use social platforms for commercial purposes.