SmallBizClub
SmallBizClub.com is dedicated to providing small businesses and entrepreneurs the information and resources they need to start, run, and grow their businesses. The publication was founded by successful entrepreneur and NFL Hall of Fame QB Fran Tarkenton. We bring you the most insightful thinking from industry leaders, veteran business owners, and fellow entrepreneurs. Follow us on Facebook, Twitter, and LinkedIn.
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Avoid These 4 Common Social Media Marketing Mistakes
Social media can be one of the strongest boons to your business, but it can also be something that can hurt your prospects when used improperly. Knowing how to set up a strong social media campaign can only be done when you know what NOT to do.
Why Reddit is the Best Lead Generator You Haven’t Heard Of
In this day and age it is hard to keep track of all of the different social media sites. Facebook, Twitter, Linkedin, Instagram…the list goes on and on. Although it’s cumbersome, you need to keep up to date on the latest developments as they can be prime lead generators for your respective businesses.
When Being Small Equals Big Advantage
Too often, being a small business is not seen as an advantage. This is for the simple reason that size matters when it comes to many principles of conducting business. For instance, when you go to the bank for a loan, you only get as small an amount as you do business, while large companies have the luxury of running with loads of cash on their balance sheet.
5 Tips on Targeted Direct Mail Marketing for Small Businesses
Digital media has emerged as a great marketing platform for small businesses. It has made it possible for small and medium-size businesses to spread the word about their products and services in a cost-effective manner.
10 Key Steps to Build Rapport on the Phone
At a recent sales conference I took notes as the keynote speaker argued that our words account for only 7 percent of our communication effectiveness. Tonality accounts for 38 per cent and body language 55 per cent.
Big Data and Retailers [Infographic]
Savvy retailers are harnessing the power of big data by combining data from a number of sources such as web browsing patterns, social media and industry forecasts.
4 Credit Card Security Facts You Should Know
With recent cybersecurity breaches of companies like Target and Home Depot, big businesses are doing all they can to secure their customer’s credit card information.
5 Ways to Make Your Transactional Emails Get You Sales
Want to send promotional emails to customers that are guaranteed to open? Looking for ways to double your revenue using marketing messages? They sound too good to be true, right? Wrong.
8 Basic But Effective Conversation Ice Breakers for Networking Events
The art of starting a conversation is one that we rarely make a conscious effort to improve upon. It’s one of those skills that most people just get good at through constant repetition, or end up being one of those folks who always need a good wing-man (or woman) to make new introductions and get conversations flowing.
How Small Businesses Can Survive Natural Disasters
One in four businesses hit by a natural disaster never recover. Read below for facts and tips to make sure your business is prepared for the worst.