Businesses have had to adapt considerably as a result of the events of 2020, and it’s meant that many companies have had to come up with creative solutions to keep their businesses afloat. But it has also brought about several trends that will drive small businesses in the year ahead. These are some of the […]
Trends
3 Important Sales Tax Predictions to Watch for in 2020
The world of sales tax has changed a lot in the past year. Following the Supreme Court’s Wayfair decision, 2019 was the year most states began requiring businesses to collect and remit sales tax, and then began making marketplace facilitators (such as Amazon or eBay) responsible for collecting and remitting the taxes on sales that […]
Change on the Horizon: How B2B Marketing Will Transform in 2020
Times, they are a-changin’. Those of us in marketing know all too well how true this is. It’s okay, though—change is an essential part of growing. In marketing, especially, new innovations represent an organic shift in societal trends and preferences. We update our tactics because people evolve, and our goal is to reach them. So, […]
The Best Promotional Products of the Year: An Infographic
While many small business owners know that promotional products are a way to advertise their products or services, there’s often a question about which ones are right for them. Bags? Pens? Stationery? It’s completely understandable—there are so many options on the market that it can get overwhelming. The Power of Promotional Products But before diving […]
Update Your Website with These 7 Easy Design Trends
Websites can easily become stale and dated. I know. I just updated our agency’s site to better reflect current trends. (When you’re busy working on client projects, it’s challenging to look after your own.) For small and mid-sized organizations that don’t always have the budget for fancy and customized bells and whistles, my motto is KISS (Keep […]
2020 Franchising Trends
As 2019 comes to an end, let’s take a look ahead. What trends and changes can we expect to impact the franchising industry in the coming year? Read on to find out which 2020 franchising trends we’re keeping an eye on. The Integration of Tech Technology is an increasingly important part of our lives—and the […]
How to Make Sure Your Small Business Keeps Growing
Growing a business is a phenomenal feeling. Some even compare it to watching your offspring mature right before your eyes. There may be a time when the growth of your business begins slowing down, or even stall completely. It doesn’t hurt to ask for help from outside sources about overcoming these growth hurdles. There are […]
What About the Forecast?
Forecasting is important to our business, we spend a lot of time (often too much) on forecasts. But too often, we get forecasting wrong. Some observations: We strive for forecast accuracy, but we will never be perfectly accurate. Even the dictionary calls it a prediction or an estimate. Yet we waste a lot of time […]
Neil Patel Reviews 3 Hacks That Will Grow Your Business
Maybe you’ve used his keyword research tools, read his blog, watched his videos, or listened to his podcasts. You’ve likely heard that name Neil Patel somewhere, somehow. With over 18 years of experience at the forefront of internet marketing, Neil has earned his expert status and trusted reputation. It also helps that he makes sure […]
5 Trends That Will Shape the Future of Customer Service
Business owners can make every customer interaction meaningful and memorable by taking advantage of emerging technologies. Customer experience (CX) is a top concern among leading organizations. Enterprises that know-how to deliver a remarkable CX boost buyer loyalty and earn coveted word-of-mouth recommendations. Resultantly, today’s businesses compete by attempting to provide the best customer experience. Savvy […]