Plan for Everything When Opening a New Location

A long-time friend recently took the plunge: Small Business Ownership! This decision to become an entrepreneur was not arrived at lightly. Finances were considered and scrutinized. Support – and time constraints – were discussed with the family. A solid partnership was formed so each party could back the other in different aspects of the business.…

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Smart Mobile Marketing is Scarce at Best

As people spend more and more time on their mobile devices (phones, tablets and phablets), it only makes sense that budgets are being shifted in that direction. But there are several challenges with mobile marketing that most advertisers still have not figured out. The creative is not all that effective and is usually abanner ad that’s…

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How to Find the Perfect Location for Your Small Business

You’ve heard it before, and you’ll hear it again: location, location, location. It’s a huge determining factor in just how successful a small business will end up being. So how do you go about finding the perfect location for your small business? How do you get into this elusive situation of being in the best…

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Evaluating a Franchise Territory

Ultimately, the defining factor when reviewing territory comes down to a single question: “Do you have a large enough customer base to be successful?” While there are several components to that question, this is what you are looking to determine. Even with the best business model out there, an over-saturated market leads to frustration and…

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3 Important Multi-State Tax Facts Companies Need to Know

What do software companies need to know about when it comes to multi-state tax issues? Last year we shared an overview of nuances many in the field don’t think about, but need to consider when it comes to their organization. As a large portion of the technology industry, it is important that software companies are…

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The Role of Conditional Use Permits in Expanding Your Franchise

It’s no secret that business often outpaces local regulations, city ordinances, or zoning regulations. When reviewing the rapid advance of the tech space or the current litigation following the mass spread of companies such as AirBnB or Uber, it’s apparent that many laws just haven’t caught up to today’s diverse business world. The tech space…

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Must Have Components for Your Franchise Lease Contract

With franchises that require a brick and mortar location, it’s essential to ensure that the lease works in favor of the franchisee. Over my years practicing real estate law, I’ve seen many leases that leave operators exposed to being forced to move, having the lease terminated, or unable to sell their franchisee unit when looking…

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What We Learned After Taking Our Online Store Offline

Andy Dunn, co-founder of men’s clothing brand Bonobos, deserves a lot of credit for making a bold statement seven years ago when he identified the opportunity for an online-only direct-to-consumer clothing brand that would disrupt the traditional brick-and-mortar model. It spurned a whole category of startups that followed the “Bonobos for X” model: for dress shoes, underwear,…

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