With thousands upon thousands of apps on the market, getting users’ attention often comes down to UI/UX. Stunning designs make apps stand out above competitors and attract users. Giving users an intuitive experience is what keeps them coming back for more. Here are the top design elements to consider when developing your next app. Clean […]
Design
Boost Your Branding: 7 Hottest Graphic Trends for 2019
Whether or not you put research, money and effort in to your brand, it will still be designed. Through many years of small business startups and made-from-scratch marketing, I’ve learned that crummy design can blight your business as much as sophisticated design can enhance it. Like the burned-out letter on the storefront sign, poor or […]
Think Generative Design is Overhyped? These Examples Could Change Your Mind
It is my view that generative design is the most exciting development the manufacturing industry has seen in the past 20-plus years. If that sounds like an overstatement—or you’re unsure about generative design altogether—let me share some examples that might open your mind a bit. But first, let me clarify what generative design is—and what it is […]
Be Careful to Balance Design Trends with Your Established Image
There is little doubt that Millennials are driving markets today and this is especially true online. One place where their impact is literally seen is in design. Online design trends move quickly today and this is because the tastes of younger Internet users drive the changes. And, the tastes within younger consumers always change more quickly than […]
Important Things to Do BEFORE Designing Your Website
Your website is the most important marketing real estate your small-medium business or nonprofit organization has. It’s the number one location for hosting content and engaging target audiences. What studies tell us: The first impression users have of a website are as much as 94% design-related. Northumbria and Sheffield Universities 75% of user judgment about your […]
Apply These 5 Retail Interior Design Trends Now to Wow Your Customers
Retail design trends are constantly changing. E-commerce has completely altered the face of retail and consumers are demanding more from brick and mortar shops. Since consumers can sit in front of their computer or browse their smartphone from the comfort of their homes for the same products they can buy in the store, they expect […]
Storytelling Through Packaging: How to Tell Your Brand Story
What’s more important; the product or the packaging? Tell your brand story in a totally unique way. When you envisage storytelling, you’ll think of words on a screen or pictures on a page. It may be fictional or anecdotal, but either way, it’s a process. It’s a way of expressing how different events unfold and […]
Infographics as Advertising: Grab ‘Em with a Story
Infographics are an extremely effective way of advertising for a business, product, or service. Since their emergence on the scene in 2008, they’ve flourished into one of the most popular forms of content on the web. Research shows that people are 30 times more likely to read an infographic than standard text. What’s more, publishers […]
Automation as Design Partner = The Power to Make a Better Future
As a member of the next generation, are you worried about the future? Are you worried about robots and increasing levels of automation impacting your life and livelihood? Given the headlines these days, this is understandable. I, however, am more optimistic than ever about the future—one with 10 billion people on Earth, most living in […]
9 Analytics Considerations for Redesigning Your Website
The inevitable is happening—you’re planning a relaunch or a website redesign. While “ugh” might be your first thought, your hopes are still high. A new design and new experience will increase your bottom line …right? Redesigning your website can absolutely facilitate those expectations – but we’ve seen many more mishandled with aspects forgotten, ignored, or […]
