If you have an entrepreneurial spirit and have yearned to start your own business, now is the time. With the highest survival rate in over a decade, approximately 79.9 percent of startup companies are surviving their first year of operations. However, this is no small feat. As a business owner, you have to be very […]
Marsha Kelly
Boost Your Branding: 7 Hottest Graphic Trends for 2019
Whether or not you put research, money and effort in to your brand, it will still be designed. Through many years of small business startups and made-from-scratch marketing, I’ve learned that crummy design can blight your business as much as sophisticated design can enhance it. Like the burned-out letter on the storefront sign, poor or […]
Crowdsourcing for Small Business: Genius or Madness?
Crowdsourcing has been both a success and a failure for my business. I love my new logo design but am disappointed that I failed to raise startup funds. Benefit from my experience and get valuable crowdsourcing tips in this article. Throughout this process, I’ve learned valuable lessons on how to increase the likelihood of positive […]
Bad Business Practice: 5 Things Entrepreneurs Do Wrong
When entrepreneurs hang out their shingle and open their doors for the first time, their heads are bursting with pressure. They are pulled in many directions and pushed by many factors. Self-employed though they may be, they find themselves answering to agencies, vendors, and customers. Those first days can shape the business’s direction, and too […]
Upbeat News for Small Businesses
These are heady days to be an aspiring entrepreneur in the U.S. Even the risk-averse with an idea might want to consider jumping into the small startup business arena today. Despite the historical odds against small business longevity, things have definitely been looking up in recent years! From 2005 through 2015, roughly half of startup […]
The 3 D’s That Kill Businesses: Debt, Divorce, and Death
Hardly anyone creates a company while also imagining the worst possible thing that could happen to it. Instead we envision success, milestones, and creating revenue for both the business and for your family. But unfortunately, it doesn’t always go that way. Businesses, even really successful ones, are susceptible to going under—and not from a lack […]
6 Keys to a Great Name for Your Business
Picking the perfect name when you start a business is an essential step on your entrepreneurial journey. It needs to be done first before you begin your logo design. Whether you want a funny name like, The Codfather (Fish & Chips), or something more serious like, Fresh Look Painting, your organization name does not just […]
