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Home / Archives for Customer Management

Customer Management

Here’s What Your Small Business Should Know About the Salesforce Mobile App

Jan 26, 2022 By SmallBizClub

“Earn customers for life” – this is General Motors Chairman and CEO Mary Barra’s mantra for business success. Businesses and organizations must come up with a winning formula to manage and keep company and customer relationships intact and durable. Most companies streamline their customer relationship efforts by adopting a CRM software system. CRM (Customer Relationship […]

Filed Under: Sales and Marketing Tagged With: Customer Management

4 Ways to Make Your Outreach More Effective

Jul 12, 2021 By Devin Caldwell

You may be familiar with the fundamental concepts that underpin customer success. When it comes to putting them into practice, though, things become a little more complicated. So, where do you begin? What do you concentrate on? It isn’t simple. Here’s a list of tried-and-true customer success strategies that will help you develop your business. […]

Filed Under: Sales and Marketing Tagged With: Customer Management

How to Build an Effective Customer Persona

Jun 9, 2021 By Iryna Kandrashova

Image source: pexels.com How can your business succeed in the market? The answer is simple – by creating a product that wins everyone’s heart and allows you to leave all your competitors behind. To do this, you need to read the minds of your consumers. Okay, we were joking about mind reading, but you still […]

Filed Under: Run and Grow Tagged With: Customer Management

Top 7 Features to Look for When Choosing a CRM

Feb 21, 2020 By JT Ripton

Whether you have a quickly growing small business or a multi-department corporation, you need to have a great, customer relationship management system (CRM) in place. CRM platforms help keep all the functions of your business and its interaction with your customers streamlined. Without it, you can’t grow, thrive, or survive. Your online CRM is the […]

Filed Under: Customer Service, Run and Grow, Software Tagged With: CRM, Customer Management, Customer Relationships

4 Innovative Ways to Expand Your Small Business

Feb 17, 2020 By Peter MacCallister

If you are considering expanding your small business, you might be a bit unsure as to how to go about it. There are many things you can do to ramp up sales, venture into new territory, and increase your customer base. Here are 4 ways to expand your small business. Financing your expansion Perhaps you […]

Filed Under: Innovation, Run and Grow Tagged With: Business Loans, Customer Management, Growth

5 Essential Factors in Planning a Successful CRM Implementation

Feb 10, 2016 By SmallBizClub

Whether you’re implementing your first customer relationship management (CRM) solution or merely transitioning away from outdated software, careful thought should be put into the implementation of any new CRM. Your CRM solution will be the backbone of your organization’s customer experience. It’s important to craft a solution that meets your company’s goals and objectives, while […]

Filed Under: Software Tagged With: CRM, Customer Management, Relationships, Software

3 Tips to Say Thank You to Your Small Business Customers

Jan 14, 2015 By Dawn Fotopulos

Small Business Saturday might be over, but the shopping season has just begun. So what’s a great, low cost way to say “thank you” to your best customers?

Filed Under: Relationships Tagged With: Customer Management, Dawn Fotopulos, Relationships

Why Increasing Your Likability Will Improve Your Bottom Line

Nov 12, 2014 By YEC

“It’s not what you know, it’s who you know,” right? Wrong. This idea is flawed and incomplete. It’s not about what you know or even about who you know. What matters most is who knows you and who likes you.

Filed Under: Relationships Tagged With: Customer Management, Relationships, YEC

Using Data to Build Consumer Relationships: 3 Tips for Success

Oct 1, 2014 By Savannah Marie

As a marketer, you understand the importance of building solid customer relationships. Relationships can make the difference between a potential sale being lost and a loyal, long-time customer that returns and refers others time and time again.

Filed Under: Marketing Plans Tagged With: Analytics, Customer Management, Data, Referrals, Savannah Marie

The Rewards of Analyzing Your Customer

Aug 18, 2014 By Bill Bleuel

A recent report published by the Aberdeen Group presents some interesting statistics regarding the value of customer analytics. The author of the report was Omer Minkara. The bottom line is the statistical improvement in performance that is consistently demonstrated by companies using customer analytics compared to those who do not is no longer questionable.

Filed Under: Sales Activities Tagged With: Analytics, Bill Bleuel, Customer Management, Data

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