Let’s do some number crunching. According to Criteo’s Q1 2015 State of Mobile Commerce Report: Mobile accounts for 29% of all eCommerce transactions in the US and 34% on a global scale. By the end of 2015, eCommerce is slated to grow up to 33% and 40% for US and other countries. In many countries, […]
Conversion
3 Lead Generation Strategies That Work
More than 169.1 million people in the United States will buy goods and services online this year, according to Statista, and that number is projected to rise to 185.5 million in 2018. Clearly, the Internet is the “go-to” source for buying everything from books and furniture to finding a plumber, lawyer or local restaurant. If […]
Optimize Your Mobile Website to Boost Conversions
Mobile browsing is growing into new ecosystem that has its own set of laws, structures, and appearance. As mobile technology continues to grow globally, a site that does not have a separate strategy for mobile may be comparable to a marketing agency that provides the same service to each client. The best part is many […]
How to Optimize My Landing Pages
Are you driving traffic to your website? My guess would be yes, but the real question is what are you doing with those visitors once they land on your homepage (or any page on your site for that matter)? Do you want them to arrive, poke around, soak up a few tidbits about your company, […]
6 Important Elements of Social Media Landing Pages
You already know that social media marketing is essential to reach your target audience and bring them to your website. Qualified leads that already follow your brand on social media platforms just need a little push to check out what you have on offer today. More importantly, followers can quickly share your website with their […]
4 Tips to Create an About Us Page That Converts
According to Moz, the About Us page is one of the most frequented on any website. It gives your business a chance to break down the facade of anonymity of the Internet and show its human side. It’s also the first place a potential customer looks to decide whether or not to take your business […]
3 Ways to Optimize Your CTAs for Better Conversions
To generate leads conversions with blogging, publishing posts is only half the battle. The other half is further engaging your readers with great calls-to-action placed throughout your blog.
Do You Have a Traffic Problem or a Conversion Problem?
When I discovered social media 7 years ago I was attracted by its potential to gain free global attention. You didn’t need to pay for an online audience or traffic. You attracted website visitors by writing great content, giving it away for free and growing your social networks.
Obtain Higher Conversion Rates with RWD
The number of mobile users surfing online is increasing exponentially. If the current trend continues, mobile users will soon be a majority online in just a few years. This is why it is critical that businesses optimize for mobile by converting their websites to responsive design.
3 Strategies for Improved Landing Page Conversion
As inbound marketers, we live and die on the quality of our content. If we continue delivering the information that visitors want in the manner that they want to digest it, we’ll see our leads from landing pages increase.
