DDoS and Financial Institutions: The High Costs and Why Mitigation is Critical
For banks and other financial institutions, cyberattacks are coming fast and furious. Distributed Denial of Service (DDoS) attacks can now be launched for petty cash, without any technical skills whatsoever. What are the costs of launching attacks, and what does a bank do to defend itself against the onslaught of the infamous DDoS attack? Easy…
Read More10 Reasons to Market Yourself More Than a Great Idea
Too many entrepreneurs I know still believe that that their great idea will carry the startup, and they may even minimize their own value, especially if they have introvert tendencies. Yet most investors agree that the “idea” is worth nothing alone, and it’s the entrepreneur execution that counts. That means that selling yourself is more…
Read MoreHow to Get Even Greater Benefits from Testimonials
Social proof. Testimonials. Recommendations. Likes. Positive feedback. 5-Star reviews. There are a lot of different terms for when customers say good things about your business and your team. We’ve talked about the importance of sharing these glowing words with prospects—such as featuring social proof on your website—but there’s another way to leverage these assets to boost…
Read More6 Hottest Alternative Lending Programs for Small Businesses
Small business has changed a lot in the past few decades, a lot of it good but some not. However, one of the most significant positive changes to the small business landscape over the past decade has been the explosion of alternative funding options available to new and seasoned business owners. What was once a…
Read MoreFollow These 4 Tips for Staying Motivated and Energized at Work
Coffee, energy drinks, and over-the-counter energy supplements—these morning perks are extremely important to some people. Waking up and heading to the office without them would be disastrous, to the point where it wouldn’t be worth coming in at all. Unfortunately, while the quick rush of energy generally does the trick and livens you up for…
Read More3 Steps to Exceed Expectations and Turn Your Business into a Customer Company
The 21st-century economy isn’t made for complacency. Constant disruption and innovation in business require continual evolution and development. It also demands something personal: a genuine connection to your customer. As Henry Ford said, “If there is any one secret of success, it lies in the ability to get the other person’s point of view and…
Read MoreWhat Two Words Are Most Valuable for Your Business Planning?
One of the most valuable tools in an executive’s arsenal is the use of the question chain in planning meetings or to analyze scenarios that might result from an action. The powerful words are “What if…” followed by an ever-deeper question that follows the possible results of an action, or a decision based upon the…
Read MoreHow to Deal with Late-Paying Clients
No matter what industry your business is in, you’re bound to come across a client who’s thrilled with your work, but never pays an invoice on time. Not only does a late payment put strain on your business, it creates friction between you and your customers. You want your customers to have a pleasant experience and don’t…
Read MoreOffice Automation: Is Your Business Keeping Up?
Automation is often considered as the preserve of heavily mechanized, just-in-time production verticals such as automotive, or similar ‘Industry’ with a capital ‘I.’ But a growing host of innovative products and services is changing that rapidly. From safety mechanisms to protect workers, through to cost-saving efficiency devices, the age of interconnected sensors and integrated management…
Read More5 Essential Tips for Working with Employees in Different Countries
As the modern business economy becomes more and more globalized, both large and small companies alike are expanding their bandwidth across the world. And the increased trend in telecommuting has now made it possible for organizations to hire employees from nearly anywhere in the world. This diversity is an asset for businesses tapping into foreign…
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