Going Beyond the “What” of Activity Metrics
Activity metrics are receiving lots of attention. Activity metrics can be very useful, at the same time, they can stimulate a lot of, well … wasted activity. Too often, we focus on the wrong things as we put activity metrics in place. We focus on the “what and how many,” for example, “You need to…
Read MoreInternet of Things Business Trends for 2019
The Internet of Things, or IoT, refers to a network of appliances, gadgets and electronics which connect to the internet in order to share information and data between sources. The vast network, which allows devices to be controlled by other machines, was first introduced in the late 1990s and since then, tech savvy millennials have…
Read MoreTax Planning for Pass-Through Business Entities After Tax Reform
Tax planning under the TCJA for pass through entities is a post for small business owners everywhere paying US income taxes. Now that the Tax Cuts and Jobs Act (TCJA) is in full swing, many of you have been clamoring for tax planning strategies. This post addresses some essential aspects of the Act and suggest some strategic…
Read MoreCan Starting a Bitcoin Business Help You Save on Taxes?
Whenever you start in business, detailed financial planning is paramount. You need to make accurate sales and expenditure forecasts to understand if and when your enterprise is expected to become profitable. While it’s a given that taxation will be integral to your planning, how much you’re expected to hand over to the taxman is not…
Read MoreAnatomy of the Perfect Instagram Small Business Profile
If you’re a small business that hasn’t considered social media strategy as a crucial part of marketing your brand, it’s time to get on board. There are now almost 3 billion social media users around the world, so connecting with your customers in the digital space is absolutely necessary to tell your brand’s story and…
Read MoreDoes Your Business Have Standard Operating Procedures?
When it comes to be being successful in business, consistency is one of the driving factors. Companies that can consistently produce quality products that customers depend on will find greater success than those that haphazardly meander through their production processes. What is a Standard Operating Procedure? As Arbour Group explains, “A Standard Operating Procedure, or…
Read More7 Keys to Selecting a Startup Idea That Works for You
A common request I hear from aspiring entrepreneurs is for an assessment of their latest idea. I don’t even try to assess things at the idea level, since I can’t read minds. I can assess execution plans, if you have any. Yet I believe that business success is more a function of the person than…
Read MoreHow to Create Cohesive Branding Online and Offline
Building a brand? Use these tips and tricks to take advantage of today’s many advertising outlets and create cohesive branding online and offline. Develop a Clearly Defined Brand Voice One the most important steps to creating cohesive branding online and offline is to develop a clearly-defined brand voice. Simply put, your brand voice is the…
Read MoreHow Dropshipping Can Help Your Business Succeed
Dropshipping is a method of fulfilling orders where the retailer doesn’t have the actual products in inventory but relies on manufacturers or wholesalers to ship the products to customers instead. This strategy has several advantages to online merchants, making it an attractive income-generating arrangement relevant to the modern age. Dropshipping has become a popular path…
Read MoreYou and Your Customers Will Spend 5 Years on Social Media!
During your lifetimes, you and your customers will spend more time on social media than on eating, socializing, and grooming. Yikes! With the results of a new study by The Manifest, you can learn how your customers use social media so you can better engage them through social networking. The most important takeaway: Nearly everyone uses…
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