SEO After a Website Redesign
If you’ve decided to give your website a new look and have opted for a redesign for improved navigation and traffic, you need to do it right. Done right, a website redesign can boost sales and SEO. But if you get it wrong, then there’s a real possibility of your existing SEO suffering. Your SERP…
Read More4 Ways to Boost Your Company’s Growth Through Customer Referrals
Even though we live in a highly digitized world, word of mouth is still a powerful tool for companies. There is no asset more powerful than a happy customer who tells their friends and family about your product. According to Hubspot, word-of-mouth referrals make up 20-50% of most purchasing decisions. A majority of customers are…
Read MoreYouTube Expands Advertiser Access to 15-Second Non-Skippable Ads
Advertisers on Google Ads have historically had a few main video format options when launching auction-based YouTube campaigns: Skippable TrueView in-stream ads: These appear before, during, or after YouTube videos. The advertiser pays if the user interacts with the video, watches 30 seconds of it, or watches the entire video ad (if it’s shorter than 30 seconds). TrueView…
Read More9 Ways Automation Makes Your Sales Team More Efficient
A good sales team is one that is persuasive, effective, and above all, efficient. Having the soft skills to close a deal is paramount. But, it’s also important that a salesperson has the tools to prioritize, nurture, and in some cases, move on from as many leads as possible. That’s where automation comes in. In…
Read MoreSEO After a Website Redesign
If you’ve decided to give your website a new look and have opted for a redesign for improved navigation and traffic, you need to do it right. Done right, a website redesign can boost sales and SEO. But if you get it wrong, then there’s a real possibility of your existing SEO suffering. Your SERP…
Read More5 Top Design Elements to Incorporate into Your Next App
With thousands upon thousands of apps on the market, getting users’ attention often comes down to UI/UX. Stunning designs make apps stand out above competitors and attract users. Giving users an intuitive experience is what keeps them coming back for more. Here are the top design elements to consider when developing your next app. Clean…
Read More4 Ways to Boost Your Company’s Growth Through Customer Referrals
Even though we live in a highly digitized world, word of mouth is still a powerful tool for companies. There is no asset more powerful than a happy customer who tells their friends and family about your product. According to Hubspot, word-of-mouth referrals make up 20-50% of most purchasing decisions. A majority of customers are…
Read MoreYouTube Expands Advertiser Access to 15-Second Non-Skippable Ads
Advertisers on Google Ads have historically had a few main video format options when launching auction-based YouTube campaigns: Skippable TrueView in-stream ads: These appear before, during, or after YouTube videos. The advertiser pays if the user interacts with the video, watches 30 seconds of it, or watches the entire video ad (if it’s shorter than 30 seconds). TrueView…
Read More9 Ways Automation Makes Your Sales Team More Efficient
A good sales team is one that is persuasive, effective, and above all, efficient. Having the soft skills to close a deal is paramount. But, it’s also important that a salesperson has the tools to prioritize, nurture, and in some cases, move on from as many leads as possible. That’s where automation comes in. In…
Read MoreNon-Competes, Gray Areas, and Salvaging a Failed Purchase
Last week we introduced the subject of non-compete agreements. Let’s dive a little deeper and present some “gray area” scenarios to consider. Then we’ll address the success or failure of the buyer with your product… First the obvious case in point What if you are the seller of a previous business or shares amounting to…
Read More