eCommerce
The Visual Internet
If you define yourself as a small business owner, you are pretty much too busy to read this. How many tabs do you have open right now on your internet browser? Yep, I thought so!…
7 Ways Small eTailers Can Expand Their Reach Now
Building an ecommerce brand takes time. But in order to become bigger and better, you need to constantly generate revenues. For that to happen, you need to get the word out that you are selling…
Turning “Time on Site” from a Vanity Metric to an Actionable One
Time is the most sought after resource on the web, short of an actual sale. But why? Time is a proxy that’s representative of attention. If users spend more time on your site, they’re paying…
5 Unfailing Cross-Selling and Upselling Strategies to Boost Online Sales
If you’re like most people, you likely have gone shopping with a grocery list a few times in your life. But how many times have you gone home with only those items in your cart?…
eCommerce Checklist: Are You Ready for Black Friday Madness?
Black Friday reclaims the top spot as the busiest holiday shopping day. According to ShopperTrak predictions based on historical data, “though Black Friday traffic may not reach the same peaks as it did during its…
How to Optimize Your Physical Store as an Online Retail Brand
It wasn’t that long ago that retail-focused entrepreneurs were thrilled by the possibilities of online-only business models. Doing away with significant expenses such as store rent, utilities and labor while serving customers efficiently seemed like…
Understanding Small Business Web Hosting for New Biz Owners
If you’ve just started a new business, or are planning to, your list of tasks to complete is probably already pretty long. I really don’t want to stress you out by giving you something else…
How to Identify Low Quality Pages on Your Website
Quality. With Google, it is always about quality. Low quality pages can hurt your visitor experience and SEO ranking. Google wants to show the best, most reliable and helpful web pages every time someone enters…
4 Growth Hacks for Your Ecommerce Startup
Growing an eCommerce business is difficult. Unless you are offering a product that is proprietary, you might be facing stiff competition from not only other merchants like yourself, but also from others selling on Amazon….
Site Speed Versus Responsive Design
Is there a tradeoff between responsive design and site speed? People are using their mobile devises to search the internet more and more. Over half of all web searches are now conducted on a mobile…
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