Set Yourself Apart by Personalizing Your Brand
Efficiently branding your company can make a world of difference for your business. Your brand is what sets you apart from your competitors, and with today’s crowded market, it is especially important.
Promoting a New Business
Promoting a new business is all about raising awareness, whether it’s one person at a time or in large groups. At 9 Round Kickbox Fitness in Decatur, Georgia, C.J. Pascuzzo has found that the best way to promote the business is to just talk to people—in any way possible.
Branding by Design
You can’t afford to forget about design. When you start out in business, you’re faced with a lot of things that you have to do, from products to legal requirements to accounting and on and on. One of the important tasks before you is design.
It Pays to be Neighborly: Franchises Building Relationships with the Community
Everyone loves the neighbor who plans block parties, waters your plants while you’re away on vacation, and does their part to make the community a better place. One of the magical things about owning a franchise is the fact that you can be that neighbor and benefit your entire community.
Is Your Crazy New Business Idea a Home Run or a Dud?
Whether it’s your next big business or a unique marketing campaign, when that next ambitious idea hits, ask yourself these five questions—and if the answer is yes to all five, well, roll up your sleeves and make it happen!
VIDEO: Why There’s No Map for Starting a Business
Some people insist that good planning is the key to reaching any worthwhile goal (like starting a business). Here’s why they may be wrong.
Building the Right Team
Hiring the right employees does not only help mitigate the risk of having to replace them down the road. It fosters a culture of high-level thinking and productivity and serves as the cornerstone of a strong office environment.
Google Plus Local Tips for Franchises
As with anything that directly relates to the world’s most popular search engine, Google Plus Local can be a useful tool for your small business to engage prospects in the surrounding area.
5 Advantages of Forgoing an MBA
Where you choose to learn is one of the most important decisions you’ll make in your career. The choice between attending graduate school and working in the real world is in fact the choice between two different models of education—and two very different outcomes.
How to Prepare Your Small Business to Weather a Storm
Does your small business have an emergency storm-preparedness plan? You may think you don’t have the time or resources to create one. But businesses of all sizes can—and really should—create a simple list of important “to-dos” in case a natural disaster or other emergency interrupts your normal course of operation.
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